Nintendo launches #3DSAdventures marketing push

Christopher Dring
Nintendo launches #3DSAdventures marketing push

This year the 3DS is all about adventure games, Nintendo says.

The company has launched a new PR and marketing campaign to highlight a number of major RPGs set for release this year, including Final Fantasy Explorers, Bravely Second: End Layer and Hyrule Warriors Legends.

Other titles set to feature in the #3DSAdventures campaign includes the upcoming launch of Japanese phenomenon Yo-kai Watch (April 29th), and the recently announced Pokmon Sun and Moon, which are due out during Q4.

Other cult hits such as Fire Emblem Fates (May 20th), Monster Hunter Generations (summer) and Dragon Quest VII (TBC) will also fall under the same banner campaign.

The activity kicks off with a heavy social media push, online hub and a specially created trailer.

It might be late in the Nintendo 3DS' life cycle, but 2016 looks like it'll be another stellar year for RPG adventure fans with an unparalleled and exclusive line-up spanning from January through to December,” said Nintendo UK marketing manager Chandra Nair.

I think in years to come RPG adventure fans will look back on Nintendo 3DS as having one of the best line-ups of all time. And we're celebrating it right now.”

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