Kuju partners with brand experience agency for new VR and AR projects

Katharine Byrne
Kuju partners with brand experience agency for new VR and AR projects

Kuju has teamed up with brand experience agency Ralph Creative to create a one-stop-shop of ground-breaking VR and AR experiences across a variety of platforms and brands, the studio has announced today.

The news comes after Kuju co-produced a music remix experience for the single 'Paris' from the Grammy Award-winning The Chainsmokers and Sony Music, which was unveiled at SXSW in Austin to great critical acclaim.

Kuju recently re-orientated itself to focus specifically on VR content, adding new virtual and augmented reality services to the company back in Februaryafter the appointment offormer SIEE London Studio producer Brynley Gibson as head of studio (pictured right with Chris Hassell. Audiomotion's founder Mick Morris also recently joined the studio as business development director.

Kuju's Head of Studios Brynley Gibson commented:We are thrilled to be announcing this partnership today. When Ralph first approached us about a collaboration on The Chainsmokers' VR experience it seemed a great fit: our interactive entertainment background in music and VR, alongside their impressive expertise in brands.

"We found in Ralph kindred spirits with a passion for creating coolinnovativeprojects and we're looking forward to showing the world what we will come up with next.”

Chris Hassell, Founder of Ralph added: Working with Kuju is hugely exciting. We knew we wanted to find a partner that had true game development experience but never thought we'd find someone with such a pedigree, with many years of VR experience across many platforms.

"Based on the success and positive feedback of Paris.VR on the PlayStation Store, we are looking forward to having a lot of fun and doing more ground-breaking work with them in the future for new and existing clients.”

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