Last week NewBay announced that it would be merging its Develop and Esports Pro brands with MCV to create a single, specialist brand to better serve the evolving UK games industry.
Today we're excited to unveil the team that will make the new MCV a success.
We've assembled our best and most experienced writers to form the new MCV. The four-strong editorial team has a huge pool of experience in order to bring you the best industry content. A single, large team will also make the new MCV more flexible, able to focus its efforts on a single event or story, or spread out to provide broader coverage.
Seth Barton will be leading the new team: "I'm setting out an ambitious strategy that will engage with the industry across digital, social, print and events - all of which we consider key platforms to facilitate communication, best practice and growth in the industry." Seth ran Expert Reviews, has written for Wired, Metro and PC Pro, and worked in games publishing at the BBC.
Jem Alexander, previously Editor of Develop, will continue to champion the UK's development talent. "I am super excited to be a part of the new team. It's a fantastic opportunity to bring the heritage and philosophy of Develop to this new format and deliver it to an expanded audience throughout the games industry." Jem has worked for Riot Games, Square Enix and PlayStation, and is currently writing games too.
"I'm setting out an ambitious strategy that will engage with the industry across digital, social, print and events - all of which we consider key platforms"Seth Barton, MCV
Jake Tucker moves over from running Esports Pro. "For as long as I've been working in games, MCV has been a pillar of the industry. I'm excited to be bringing my experience on Esports Pro to the new MCV, while also reporting within a wider business remit." Jake has previously written for Vice, TechRadar, PCGamesN, PC Gamer, Eurogamer and many, many more.
Marie Dealessandri will be working across all sectors, putting her strong feature-writing skills to use on the new brand: "I’m very much looking forward to working on this brand new, united MCV, alongside a triple-A team. Having our three flagship brands under one banner provides for an exciting opportunity to further develop and demonstrate our expertise and I can’t wait to get started."
This experienced team will enable MCV to cover every aspect of a rapidly evolving industry while maintaining focus and deeper insight, providing data, analysis and a platform for healthy debate in order to help the industry flourish. The new team are keen to get out of the office as well, so if you want them to come and visit your business then please do get in touch!
The new MCV will launch in early 2018, and we're looking forward to sharing more with you about our exciting plans for the brand.
If you have any questions or would like more information, please get in touch with a member of our senior team, listed below.
Seth Barton, Editor, MCV, firstname.lastname@example.org
Sophia Jaques, Games Sales Manager, email@example.com
Caroline Hicks, Marketing and Events Director, firstname.lastname@example.org
Mark Burton, Managing Director, email@example.com