VideoGamer plots global expansion

Alex Calvin
VideoGamer plots global expansion

Media firm Candy Banana wants to grow its VideoGamer brand across the world.

VideoGamer launched a Portuguese arm in 2013 and has just opened a website in Greece.

It's now planning sites for Spain and Italy for early next year.

Candy Banana's long term goal is to expand VideoGamer into every large non-english speaking country - either as wholly owned entities or with collaborations,” Candy Banana director Adam McCann told MCV.

We expect this to gain further momentum after the launch of the next version of the VideoGamer site.

"We are also looking at launching non-English versions of Candy Banana's other sites, such as the hugely popular PlanetDestiny.com.”

Candy Banana was formed in March of this year, after Swedish firm IBIBI HB acquired former VideoGamer parent Pro-G Media.

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