Apple CEO Steve Jobs this week revealed a slate of new games for iPod and iPhone, whilst Microsoft has as yet remained quiet on Zune's gaming capabilities.
However, Bach told Venture Beat:
We didn't demo games running on some big service because there isn't some big service to announce. But the idea is that Zune does music, video, photos, and it has the hardware to do very compelling games on it.
"It is more compelling than an iPod because it actually has a D-pad. From a gaming perspective, it is reasonably well suited. You can read a little or read a lot into it. The point is that we think of it as a portable entertainment device.”
In the interview, Bach also said that Microsoft had learned cautionary tales” from Sony's experiences with PSP.