Sony considering PlayStation VR bundles for European markets

Christopher Dring
Sony considering PlayStation VR bundles for European markets

PlayStation VR may yet be bundled with the Move and the PS Camera in Europe.

Last week, Sony announced that its headset will launch in October for 350. The PS VR requires the PlayStation Camera to operate, and also makes use of the Move controllers. A bundle with these products is available in the US, but there was no news as to whether this will be coming to European markets.

Speaking to MCV shortly after the announcement, European president Jim Ryan suggests there will be some bundles come October, and has defended the absence of the Camera from the base unit.

Europe is a delight to work in, but it is complicated, fragmented and challenging from a logistical perspective,” he explained.

It is complicated by the fact that the install base of both PlayStation Camera and PlayStation Move numbers in the many millions. So we don't want to load the box with these things, when in some cases our consumers already own them.

We just need to get into the detail of what our SKU configurations are. What retailers might do, because UK retailers love nothing better than to create a bundle. I have to work it through country-by-country, retailer-by-retailer... it is messy, but it is eminently solvable.”

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