Ubisoft revenues dip, but Assassin’s Creed: Syndicate starts sales recovery

Ben Parfitt
Ubisoft revenues dip, but Assassin’s Creed: Syndicate starts sales recovery

After a weak start, there are signs that Assassin's Creed: Syndicate may be winning favour with gamers.

Week one sales for the game were lower than any other main entry in the series in the UK, and yesterday Ubisoft president and CEO Yves Guillemot confirmed that global week one sales were indeed down on last year's AC: Unity.

However, Syndicate's second week sales are up those posted by its predecessor, both physically and digitally. Many are speculating that buyers have been holding on to make sure the game didn't suffer from the same sorts of technical problems that plagued its predecessor before taking the plunge. And indeed, the critical reception has been pretty positive.

Guillemot also revealed that sales of ACIV: Black Flag were tracking below AC:III in its first week, but had overtaken them by week three.

The news comes as Ubisoft posted a 57.2 per cent dip in revenues for the first half of its fiscal year at €207m, thanks in the main to tough comparison with last year's launch of Watch Dogs. Net losses hit €66m. Back catalogue sales, however, were up 53.1 per cent year-on-year, while digital sales – which passed €100m – were up 48 per cent.

Q2 sales fell by 11 per cent. Ubisoft added that it expects 80 per cent of its annual sales to take place in its fiscal H2 during which time it will release the likes of AC: Syndicate, Far Cry Primal, Rainbow Six Siege, The Division and Just Dance 2016.

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