5 articles filed under Economy
The nature of the East
There’s a lot of fun and games going on in Japan just now – but will the territory’s trends migrate to Europe?
‘Games offer marketers more than TV’
It is a foolish marketer who doesn’t choose to play in the video game and console market. While some people may see computer games as merely entertainment for teenage boys, the reality is somewhat different.
Change4Life rumbles on
The timing could not have been worse. Wii Fit is the biggest seller of the year so far. Our industry is garnering cred and praise, with 16 BAFTAs handed to the trade this week. The market continues to defy slumps in other sectors.
Are we really safe from recession?
There has been a lot of talk lately – and yes, we’ve printed a good wodge of it – that the games industry is immune to recession.
Has credit crunch hit games?
One minute the games industry is bouncing like a recession-busting Super Ball, glancing off obstacles without losing any velocity. The next we’re stuck in the same gloopy economic reality as everyone else.
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