The road to XBOX ONE. Follow the journey

Draw Something user numbers nosedive

Rob Crossley
Draw Something user numbers nosedive

Mobile games sensation Draw Something has lost about five million daily active users in a single month, and is steadily dropping down the App Store charts on both iPhone and iPad, collected data suggests.

Developed by New York studio Omgpop, Draw Something was the catalyst in a dramatic $210 million company acquisition made by social games titan Zynga in March. It is believed that Zynga managed to outbid Disney, Gree, Dena and EA for the studio and its lucrative IP.

But the game’s daily active users (DAU), which peaked at about 15 million in April, has fallen to around 10 million some thirty days later, according to analyst group App Data.

Develop has more details on this story.

Advertisement

Tags: zynga , numbers , user , mau , Draw Something , dau

Follow us on

  • RSS