Groupe Ludendo is hoping to buy Hamleys in a supposed deal worth £60 million.
The toy retailer – which has stores in France, Belgium, Switzerland and Spain – could purchase Hamleys by the end of the month, claims The Sunday Times, as reported by FT.com.
Hamleys was previously sold to Icelandic retailer Baugur in June 2003 for £58.7 million. It is currently controlled by nationalised Icelandic bank Landsbanki, although Hamleys is being supervised by a committee which reportedly hopes to return sale proceeds to Landsbanki’s creditors.
Last year Hamleys reported turnover of £43 million. Its flagship Regent Street store first opened in 1881.
Ludendo was founded in 1977. In 2006 it acquired Swiss toy retailer Franz Carl Weber.
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