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Nvidia gets personal at MCV awards

The graphics specialist and long-standing champion of PC gaming is backing the People and Industry category, which includes PR Team, Sales Team, Magazine Team and Most Improved Company.

“At Nvidia we believe that it is the people of this industry that make the industry what it is,” said Nvidia’s head of consumer awareness and content marketing for Europe Darryl Still. “Therefore, an awards event that recognises the value of the personalities that make up this great entertainment sector is something we want to fully support.”

Meanwhile Nvidia has this week confirmed that it has struck a deal with Sony to work on an as yet undisclosed project. This follows a previous deal with the platform to work on PS3’s graphical processing unit, which is reported to have earned the company over $30 million.

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