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Publishers ready for MCM expo

Dominic Sacco
Publishers ready for MCM expo

Major UK publishers will showcase their latest titles at the MCM Expo in May.

Companies including  Activision, PQube, Tecmo Koei, Nintendo and Rising Star have all signed up to the event, which takes place on the Saturday, May 29th and Sunday, May 30th at London Excel.

Games set to be shown include Blur and Transformers: War of the Cybertron from Activision and No More Heroes 2 and Samurai Shodown Sen from Rising Star, meanwhile Nintendo is backing the show’s attempt to break the Guinness World Record for the largest gathering of DS players, which 600 attendees have already signed up to.

“It's going to be a great event and we are pleased to be part of MCM Expo,” said Activision brand manager Natale Giles.

“Visitors will get hands on time with Blur and Transformers, and if they like what they see they can take part in multiplayer competitions for Blur.”

Rising Star product manager Yen Hau added: “Our targets for the MCM Expo are always the same; to show what we have coming up, to meet our core target audience in person and to reiterate what we have to offer to the community through our Hoshi experience.”

The Electronics Sports League roadshow will also be at the MCM show. ESL project leader Daniel Bauer said: “We will show some exciting EPS UK matches on stage commented by our well-known hosts. Besides the matches, we will give visitors the opportunity to test some Alienware hardware at our freegaming areas and win prizes.”

Meanwhile, free registration is now open for industry and press attendees. An exclusive trade lounge, hosted by MCV, will also be available at this year’s show.

To register, simply visit www.londonexpo.com

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Tags: Publishers , 2010 , expo , mcm

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