Rising Star signs ‘new Hello Kitty’

Rising Star signs ‘new Hello Kitty’

Rising Star Games has signed the rights to a major new franchise from the Japanese creator of the internationally successful Hello Kitty licence.

Angel Cat Sugar has already spawned over 200 products across various categories in Asia and Europe.

The video game will arrive in Europe just in time for the summer school break in July, on Nintendo DS and PC.

The title will further strengthen Rising Star Games’ MCV Award-nominated Home of Japanese Games marketing campaign throughout the summer months. 

“We are thrilled to be working with Yuko Shimizu on this important new franchise,” commented MD of Rising Star Games Martin Defries.

“Angel Cat Sugar demonstrates that our position as the Home of Japanese Games extends across all markets and reaches into the mass market pioneered by Nintendo.

“As a young and ambitious company, we feel perfectly placed to help in building this new brand and realising its enormous potential in the games market.”

The game gets its name from protagonist Sugar, who lives in Angel Land and has the power to heal hurt feelings.

The news comes after the release of Rising Star’s Little King’s Story on Wii, which has garnered impressive reviews, including a 9/10 in Edge and 92 per cent in NGamer.

Little King’s Story was also released under the Home Of Japanese Games umbrella.

Advertisement

Tags: rising star games , hello kitty

Follow us on

  • RSS