Entries in 'brands' (4)
Interbrand’s Best Global Brands ranking has once again named Apple as the world’s most valuable brand.
New IP does not necessarily mean new ideas, argues MCV editor Christopher Dring
Nintendo needs to bring its rich slate of IP to rival platforms, US analyst Michael Pachter has said.
Don’t expect Mario, Zelda or Donkey Kong to appear on non-Nintendo platforms anytime soon.