Entries in 'interview' (164)
In his first interview as Ubisoft’s new head of UK marketing, Mark Slaughter tells MCV how the publishing giant uses more than big budgets to reach millions of consumers with ...
The momentum appears to be behind PlayStation 3.
MCV talks to Nintendo's new UK marketing director Shelly Pearce...
This Christmas will be the biggest in Angry Birds’ history, if Rovio gets its own way.
What a difference a year makes.
With half the industry unavailable this week due to EB EXPO mayhem, MCV Pacific takes a look at a primarily EXPO-led week of news.
INTERVIEW: Patrick Soderlund is not your usual EA exec.
Our Jobs In Games special, in association with OPM, takes a look at the fast-growing social network LinkedIn, which boasts more than 175m members.
To run any business or team properly, you have to have enormous self-belief that your strategy and vision is the right one.
MCV asks Bethesda’s PR and marketing VP asks if the smash hit RPG has changed the publisher’s ambitions...
Having enjoyed a brief pseudo-launch last week, yesterday Super Hexagon finally arrived proper on the Apple App Store.
INTERVIEW: MCV talks to EA COO Peter Moore about a market in transition, the future of discs and his costly Bejeweled habit...
This week, it's announced that Mass Effect 3 Wii U is being developed in Melbourne, and MCV looks at Australia's fastest growing agency.
Julie Uhrman, the CEO of Ouya, has told MCV that her company feels a burden of responsibility to deliver on all of its promises for its thousands of backers.
Activision now claims to have not one, but two of the biggest franchises in games, serving two very different audiences. MCV asked European VP Michael Sportouch and UK & Ireland ...
The latest issue of MCV is now available digitally, and it features details on a trio of new London studios, the last of our four interviews with EA and ...
This week down under, MCV speaks to THQ about marketing Darksiders II, developers respond to Ouya and we interview Peter Molyneux.
Gamescom has announced new exhibitors, more floor space and a focus on mobile gaming. Koelnmesse’s communications manager Franko Fischer tells James Batchelor why this is shaping up to be ...
GAME Australia officially entered liquidation this week, while the R18+ bill passed through the Senate and Sydney hosted Game Tech.
Andrew House felt he was heading into the lion’s den ahead of his first major press conference since becoming CEO of PlayStation.
This week down under, more evidence of GAME Australia struggling comes up as it approaches its deadline to attract a buyer by next week:
Just over one year ago, Ubisoft CEO Yves Guillemot fired a warning shot at EA and Activision.
Where is Grand Theft Auto V? When is it? What platforms will it be released on? Can it claim back its title of ‘biggest franchise in the world’ from Call ...
Following on from Part 1 yesterday, MCV continues its discussion with Sony Worldwide Studios President Shuhei Yoshida.
After the Xbox E3 press briefing, MCV took the time to speak with the CMO of Mircosoft's Interactive Entertainment Business, Yusuf Mehdi.