Entries in 'marketing' (53)

Ultimate Team takes centre stage in FIFA 14 campaign

Ultimate Team takes centre stage in FIFA 14 campaign

Electronic Arts has taken its hit FIFA Ultimate Team mode on a major PR and retail tour in a bid to educate the masses.

Christopher Dring
by Christopher Dring
on Jul 30th 2013 at 1:59PM in News
Saints Row IV has 'greater potential' than predecessor

Saints Row IV has 'greater potential' than predecessor

Saints Row: The Third may have broken records for THQ, but new publisher Deep Silver says Saints Row IV will do even better.

Greg Lockley
by Greg Lockley
on Jul 25th 2013 at 12:15PM in News
Industry roundtable: using mobile to market games

Industry roundtable: using mobile to market games

The world of mobile has opened up a variety of new routes to market.

on Jun 7th 2013 at 10:16AM in News