Entries in 'marketing' (31)
There’s one week left to vote for the Game Connection Marketing Awards.
An associate producer from developer Volition has spoken out about her discomfort at the series’ handling by former publisher THQ.
It’s out now, but Nintendo expects Pikmin 3 to be a Wii U system-seller right up until Christmas.
Electronic Arts has taken its hit FIFA Ultimate Team mode on a major PR and retail tour in a bid to educate the masses.
Saints Row: The Third may have broken records for THQ, but new publisher Deep Silver says Saints Row IV will do even better.
The world of mobile has opened up a variety of new routes to market.