Entries in 'partnership' (6)

Nintendo turned down Skylanders exclusivity opportunity

Nintendo turned down Skylanders exclusivity opportunity

Skylanders has been such a huge success it has made Activision the biggest seller of RFID tech in the world – but Nintendo refused a proposed partnership with the brand.

Ben Parfitt
by Ben Parfitt
on Apr 17th 2014 at 1:46PM in News
PICTURES: Nintendo confirms Happy Meal sponsorship in UK

PICTURES: Nintendo confirms Happy Meal sponsorship in UK

Mario will be adorning McDonalds’ Happy Meal boxes in the UK later this month.

Ben Parfitt
by Ben Parfitt
on Mar 12th 2014 at 11:14AM in News
Minecraft reveals Twitch partnership

Minecraft reveals Twitch partnership

Video broadcasting platform Twitch has struck a new partnership with Mojang to make it easier to stream Minecraft videos.

Craig Chapple
by Craig Chapple
on Nov 4th 2013 at 3:28PM in News
Gran Turismo partners with Ayrton Senna Institute

Gran Turismo partners with Ayrton Senna Institute

Sony has at the 2013 Brazil Game Show announced a partnership between the Gran Turismo brand and the Ayrton Senna Institute.

Ben Parfitt
by Ben Parfitt
on Oct 25th 2013 at 11:55AM in News

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EA signs up both Liverpool and Barcelona football clubs

EA signs up both Liverpool and Barcelona football clubs

Video games publisher EA has added two new official football club partnerships to its books – Liverpool and Barcelona.

Ben Parfitt
by Ben Parfitt
on Aug 1st 2013 at 12:24PM in News
EA Sports and Manchester City renew gaming partnership

EA Sports and Manchester City renew gaming partnership

Manchester City has announced that it has renewed its deal with EA Sports to see the publisher remain in place as its official gaming partner.

Ben Parfitt
by Ben Parfitt
on Jul 23rd 2013 at 11:43AM in News