Entries in 'pr' (63)
A new entertainment commercial and marketing broker, Bosh Entertainment, has launched – with the former Barrington Harvey chief at the helm.
Activision has significantly strengthened its UK and Euro PR teams, with three new recruits.
The strength of the UK games media depends on its relationship with the industry’s PRs and marketers. MCV chats to the latter about the future of magazines, the rise of ...
GAME and Gamestation have today appointed Red Consultancy as their new consumer PR agency.
The high-profile executive at the centre of the News of the World phone-tapping controversy has appointed the boss of Nintendo’s UK PR firm to handle her media needs going forwards.
Ubisoft Australia have appointed Nehad Kenanie as their new PR and promotions executive.
The man behind last week's controversial PR blacklisting debate has written a piece attempting to explain why it happened and how the PR games process works.
Publisher 2K Games has confirmed that it has ditched US PR firm The Redner Group.
In a remarkable public outburst, one US PR agency has threatened to withhold review code of upcoming game from media outlets who were particularly harsh on Duke Nukem Forever.
Facebook hired public relations firm Burson-Marsteller to try get the press onside regarding Google's strategy of collecting information from Facebook.
You want me to sign a £1m cheque for a an outdoor advertising campaign that will see our game brand placed on the foreheads of five year old school children ...
Electronic Arts has promoted Shaun White to lead its MCV Award-winning UK PR team.
MCV understands that current Nintendo UK comms boss is to join iPhone platform holder; Is another key PR exec to follow?
Microsoft emerged as the champion of the PR & Marketing category at tonight's MCV Awards.
I should probably start by saying that while MCV has covered some stories stemming from how the tragic earthquake that struck Japan has affected the industry, in general we've tried ...
British publisher Codemasters has confirmed that it has appointed Lunch as its retained lifestyle and specialist support PR agency.
IGN UK has appointed a new PR manager – former Future Publishing man Will Guyatt.
Though Microsoft’s long-term approach to Kinect will undoubtedly lead to a long tail for Kinect on the High Street, retailer GAME has told MCV that the new peripheral needs to ...
PR and marketing firm Reverb Communications has settled charges brought by the Federal Trade Commission over deceptive reviews on Apple's App Store.
The Government has passed a bill that could class video game PR launches and goodies as ‘bribes’.
Codemasters has finally, officially revealed first details of racing blockbuster Dirt 3.
As well as asserting its position as the world’s no.1 third party publisher in 2010, Activision has a secondary objective – improving its image amongst the core games market.
A PR event for Ubisoft’s Splinter Cell: Conviction has hugely backfired in New Zealand after members of the public believed that a man with a gun was on the run.
EA UK has announced that Sophie Orlando has been promoted to PR manager for the EA Games label. More specifically, she will handle PR duties on all titles from BioWare, ...