Entries in 'research' (2)

OPINION: Why is games TV advertising 
down year-on-year?

OPINION: Why is games TV advertising down year-on-year?

Generation Media account executive Joe Phelan looks at the decline in games marketing so far this year and finds out in which sectors TV ads are concentrated.

on Jul 25th 2016 at 11:15AM in News
SuperData: $6.2bn generated from digital game sales in April

SuperData: $6.2bn generated from digital game sales in April

Digital game sales around the world rose by five per cents, reaching $6.2bn according to research firm SuperData.

Alex Calvin
by Alex Calvin
on May 27th 2016 at 5:19PM in News