LONDON— On 15th November, Microsoft Corp. will celebrate the fifth anniversary of Xbox LIVE. In addition, the company notes that the latest membership figures show more than eight-million members are now actively engaged in the largest social entertainment network on TV. Xbox LIVE has grown from a small community of gamers in two countries, playing a handful of games online with their friends, to a worldwide social entertainment network offering online access to gaming, music and video entertainment. As friends across 26 countries and nine languages have connected on Xbox LIVE, it is their feedback and active participation that has guided the service to become what Wired magazine recently called“The king of the online arena.” As a gesture of thanks to the community, all eight-million members will have the opportunity to download a free Xbox LIVE Arcade game, between 08:01 a.m. on 15th November 15 and 7:59 a.m. on 17th November. In addition to this, every active Gold member who joined the service at launch will receive 500 MS Points for free.
Starting on 4th December, all Xbox LIVE members will receive a free system update with a host of new features and enhancements. Included in this update will be the launch of the“Xbox Originals,” which, for the first time ever, will enable consumers to download and own full Xbox games such as Halo®, Psychonauts™, Crimson Skies®: High Road to Revenge™ and Fable® among others directly to their Xbox 360. This new service will launch with an array of blockbuster titles spanning the most popular genres from action-adventure to classic role-playing games.
With no disc necessary, and at just 1200 Microsoft Points per game, Xbox LIVE members can easily rediscover these hit titles, or check out a game they missed the first time around. This launch line-up is only the beginning as Xbox 360 owners can expect to see a growing catalogue of Xbox games for download to own over the coming year.
“In just five short years Xbox LIVE has revolutionised the way friends and family have fun in the living room across the world,” said Mike Newey, EMEA Group Product Marketing Manager, Microsoft Entertainment and Devices Division.“Xbox LIVE truly is the place for hanging out with friends and now they can enjoy full downloadable Xbox games on demand.”
For more information about the downloadable games available on Xbox LIVE, the evolution of Xbox LIVE or the“Xbox LIVE is 5IVE” member rewards, visit www.Xbox.com.
For further information please contact:
Kate Szlendak / 0118 909 5334 / email@example.com
About Xbox 360
Xbox 360 is a superior video game and entertainment system delivering the best games, unique entertainment features and a unified online gaming network that revolve around gamers.
Xbox 360 will have a portfolio of more than 300 games and will be available in nearly 40 countries by the end of 2007. More information can be found online at http://www.xbox.com/xbox360.
About Xbox LIVE
Xbox LIVE is the first and most comprehensive unified online entertainment network seamlessly integrated throughout the entire console experience, making it easy for people to find the friends,games and entertainment they want from the moment they power on their Xbox 360 system. Xbox LIVE connects millions of members across 26 countries to enjoy hundreds of multiplayer games, downloadable games via Xbox LIVE Arcade, free and premium playable game demos, music videos, TV shows and movies in the United States as well as new game levels, characters and vehicles for all their favourite retail games. More information can be found online at http://www.xbox.com/en-us/live.
Founded in 1975, Microsoft (Nasdaq“MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.
*Free download available for 48 hours starting at 12:01 a.m. EDT on Nov. 15.