/* MIPro_-staging_Asentech_QA */

ASPYR ANNOUNCES THE TITLE AND ALL-NEW DETAILS FOR SAT PREP VIDEOGAME

AUSTIN, TX - July 23, 2008 - Aspyr Media, in collaboration with Kaplan Test Prep and Admissions, today announced the name and all-new details for its SAT prep game. Called futureU™, the company has revealed that the game will be divided into three main categories - Math, Reading and Writing. Designed to be an engaging and visually dynamic complement to traditional SAT programs, futureU teaches core concepts, measures player progress, and provides an accessible, interactive experience unlike any other learning program of its kind. The game is rooted in Kaplan's proven curriculum and includes original methods and specialized strategies.

These details come on the heels of Aspyr and Kaplan's announcement in March that the companies have entered into a multi-year agreement in which Aspyr will bring Kaplan-branded interactive entertainment products to market. Scheduled to hit retail outlets this fall, futureU is the first title to be released under the agreement. The game is currently in development at Aspyr Studios and will be published by Aspyr Media for Nintendo DS™, PC and Mac.

Aspyr has released the following details on each of the categories:

o Reading: Focuses on honing players' reading skills with vocabulary building, main idea identification, attitude and tone, themes and arguments, technique, and recognizing word meaning based on context.

o Writing: Seeks to improve players' writing skills by covering topics such as passive voice, run-on sentences, misplaced modifiers, parallelism, wordiness, conjunctions, fragments, coordination and subordination, pronouns, subject-verb agreement, tenses, adverbs and adjectives, gerunds, idioms, wrong words, and double negatives.

o Math: Enables players to delve into critical areas such as algebra, geometry, data, statistics, probability, polynomials, and sequences.

Additionally, players can engage in a section called "Test Skills" that teaches test-taking skills such as how to spot wrong answers in a multiple choice sequence, know when to skip questions, and time management.

###

*SAT is a registered trademark of the College Entrance Examination Board, which neither sponsors nor endorses this product.

About Kaplan Test Prep and Admissions

Kaplan Test Prep and Admissions ( www.kaptest.com), a division of Kaplan, Inc., is a premier provider of educational and career services for individuals, schools and businesses. Established in 1938, Kaplan is the world leader in the test prep industry. With a comprehensive menu of online offerings and a complete array of books and software, Kaplan offers preparation for more than 90 standardized tests, including entrance exams for secondary school, college and graduate school, as well as English language and professional licensing exams. Kaplan also provides private tutoring and college and graduate admissions consulting services.

About Aspyr Media

Aspyr Media, Inc. is a leading video game publisher that creates, packages and delivers funto millions around the world. Hailing from Austin, Texas USA, Aspyr strives relentlessly to ensure a quality experience for consumers and industry partners.

To fall more deeply in love with Aspyr and its amazing line of products, visit www.aspyr.com and see just how much fun you can legally have.

Kaplan Contact Aspyr Contact

Russell Schaffer Eric Duncan

212-453-7538 512-879-5975

russell.schaffer@kaplan.com eduncan@aspyr.com

Adam Fenton/Andrew Kelly

Bender/Helper Impact

212-689-6360

Adam_fenton@bhimpact.com/andrew_kelly@bhimpact.com


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.