November, 7th 2012, London, UK. Auto Club Revolution, the free-to-play online racing game and car community built in collaboration with the motor industry was awarded ‘Best Social Game’ at an awards ceremony hosted by UK video game trade association, TIGA.
Auto Club Revolution, launched in to open beta test in April this year, combines ‘best in class’ development principals to deliver a cutting-edge game experience uniquely offered on a ‘free-to-play’ business model. What sets the game apart is the focus on community and social interaction within the game’s web browser front end and it’s the success of these features that have been recognised by this award.
Critical acclaims follows commercial success which has continued to accelerate with average revenue per paying user (ARPPU) increasing to over $31 from $24 shortly after launch.
TIGA CEO, Dr Richard Wilson, said “ Auto Club Revolution is a ground breaking title in the free-to-play space. The combination of licensed content, premium features and the heavy focus on the integration of social and community features really set this game apart from the competition. The game is rapidly becoming a great UK success story and I’m delighted the TIGA awards have recognised Auto Club Revolution as the best social game of 2012”.
Auto Club Revolution is developed and published by Eutechnyx, the world’s leading independent racing game developer which celebrates its 25 th anniversary in 2013.
Eutechnyx chief operating officer, Darren Jobling said, “When we initially designed Auto Club Revolution to break traditional racing game conventions, it was a brave move. Six months into our open beta phase, we’re delighted with our commercial achievements alongside the positive feedback from our players which has spurred us on to release a huge line-up of innovation as we head into next year. This ‘Best Social Game’ award from TIGA great recognition for our incredible team of talented people who are responsible for these achievements. “
To secure a free account, players can sign-up today at autoclubrevoltion.com where they can experience the full array of features offered for free. Over 50 fully licensed cars are available to unleash on [8 is not that impressive] world famous circuits such as Spa Francorchamps, Hockenheim, Indianapolis and Silverstone plus a growing range of stunning custom race tracks including the recently launched Lake Italia series. Players can customise their cars for free adding components from prestigious brands including Bremo, Borla and AC Schzniter.
A rich game play experience is available to all players for free, with the added option to purchase cars and upgrades should they wish.
NOTES TO EDITORS
About Auto Club Revolution
Auto Club Revolution is a free-to-play online racing game and car community built in collaboration with the motor industry. Featuring officially licensed cars from over 50 of the world’s leading motor manufacturers, it delivers a console quality racing experience to the free-to-play market while providing a social platform for owning, customising and enjoying cars online. The game’s front end is web-based, creating a powerful and flexible social platform for communities of car enthusiasts and racing fans to interact with each other and their favourite motoring brands. The racing experience itself is delivered via a downloaded application (client), built on the world class Eutechnyx-owned racing engine. This combination of web and app. empowers the player to manage their game, garage and network of friends on the web from anywhere, while the downloadable element provides the premium quality race experience that separates Auto Club Revolution from all other games in the sector.
Auto Club Revolution is designed, developed and published by Eutechnyx.
Eutechnyx is the world’s leading independent racing game developer. With a history spanning over 24 years, the studio has won numerous awards for its million-plus selling titles and garnered exceptional acclaim in the business sector. As well as its headquarters in the Gateshead (UK), the company has studios in Hong Kong, Chengdu (China) and Charlotte (USA) and a publishing office in London (UK).
TIGA is the trade association representing the UK’s games industry. The majority of our members are either independent games developers or in-house publisher owned developers. We also have games publishers, outsourcing companies, technology businesses and universities amongst our membership. TIGA won 10 business awards and was nominated a finalist for 9 other awards during 2010 and 2011. In 2010 TIGA won two business awards including ‘Trade Association of the Year’ from the Trade Association Forum. In 2011, TIGA won eight business awards including ‘Trade Association of the Year’ from the Trade Association Forum, ‘Outstanding Organisation’ from the Chartered Management Institute and two Global Business Excellence Awards, including ‘Outstanding Marketing Campaign’.