BLAZBLUE: CONTINUUM SHIFT GUINNESS WORLD RECORD ATTEMPT AT MCM EXPO 2010

FOR IMMEDIATE RELEASE

Bristol, UK (21 st October 2010) PQube are pleased to announce that at this year’s MCM Expo in London, BlazBlue: Continuum Shift will be at the centre of a brand new Guinness World Record attempt.

One of the top BlazBlue players in the UK, and finalist at the UK’s biggest fighting game tournament Super vs Battle 20X, Kyle‘Kyzertron’ Dixon will be attempting to set a Guinness World Record for the most recorded wins in a single hour.

The record attempt will be taking place at the BlazBlue: Continuum Shift booth on Saturday the 30 th of October, between 1pm&2pm.

'It will be a pleasure to have Kyle set the world record in the presence of so many BlazBlue fans at this year’s MCM Expo’ says Abid Gangat, Key Account and Trade Marketing Manager at PQube.’We will see a high level of competition on the day, and encourage BlazBlue fans to get involved in this fantastic event!'

Anyone wishing to participate in Kyle’s record attempt must;

·         Register their interest with Abid Gangat at PQube - abid@pqube.co.uk

·         Arrive at the BlazBlue booth no later than 12.30pm on Saturday the 30 th October.

Gaz Deaves, Gaming Editor at Guinness World Records, said:“We’re looking forward to seeing Kyzertron’s attempt at setting this record on BlazBlue: Continuum Shift. At a competitive level, the nature of the game is quite unique in the fighting genre, so we should see some genuinely interesting play on the day.”

‘We’re thrilled that Guinness World Records has decided to include BlazBlue in their forthcoming Gamer’s Edition’, says Geraint Evans, Marketing Manager at Zen United. ‘BlazBlue’s popularity continues to rise at an incredible rate and it’s great to see it recognised as one of the finest examples of its genre’.

BlazBlue: Continuum Shift will be available on XBOX 360™ and PLAYSTATION®3 this November.

For further inquires about BlazBlue Continuum Shift’s presence at MCM Expo please contact:

abid@pqube.co.uk

About PQube

PQube is a pan-European Publishing and Distribution partner with well established relationships with international developers, publishers and all retailers in the UK. Founded in 2009, PQube’s team of industry professionals have a track record of success and a passion for the interactive entertainment sector.

About Arc System Works

Arc System Works is a developer and fighting game specialist from Japan– best known for the Guilty Gear and, more recently, BlazBlue series - which has garnered international critical acclaim for its innovative fighting system and spectacular 2D artwork.

About Guinness World Records

Guinness World Records is the universally recognized authority on record-breaking achievement. First published in 1955, the annual Guinness World Records book is published in more than 100 countries and 25 languages and is one of the highest-selling books under copyright of all time with more than 3 million copies sold annually across the globe. Guinness World Records celebrated its 50th anniversary edition in 2004, a year after the sale of its 100 millionth copy. Guinness World Records also annually publishes the Gamer’s Edition; a records book devoted solely to the world of computer gaming and high score record achievements. Guinness World Records 2011 Gamer’s Edition is on sale in January 2011.

 


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