CHALLENGE GAMES’® GRIDIRON LIVE(TM) KICKS OFF NEXT GENERATION GAMES WITH A FAST-PACED, SOCIAL FOOTBALL EXPERIENCE ON F

AUSTIN, Texas– Oct. 14, 2009– GridIron Live TM is giving football fans a whole new way to play football, compete against friends and share their love of the game on Facebook® Platform. The innovative new online football game combines the casual, quick play of social gaming with a high level of live action game play and graphics using Facebook Platform. GridIron Live is played on Facebook Platform at http://apps.facebook.com/gridironlive.

In GridIron Live, players assume control of a football team and coach them to victory on the field. They can challenge friends or play against computer controlled opponents, and the choices they make determine victory or defeat for their team on the field. The GridIron Live application on Facebook Platform is:

Strategic: Call the team’s plays on offense, defense and special teams and watch the action unfold via real time play.

Fast Paced: Play football on Facebook Platform in seconds, with nothing to download and no lengthy installation process.

Management: Develop teams by adding new players to the roster and new plays to the playbook.

Social: Earn achievements and challenge friends to earn virtual bragging rights that can be posted on Facebook.

Challenge Games wants to bring the fun of sports games to the broad audience of football fans that use Facebook Platform.

“We want to blow football fans away by combining the level of detail and action seen in sports games with the interaction of social games,” said Jeff Petry, Vice President of Sports&Licensed Properties at Challenge Games.“We see GridIron Live as a new generation of applications for Facebook Platform that borrow sophisticated elements from traditional gaming to give the player higher-quality, unforgettable experiences. People have never played football on a Facebook Platform like they will in GridIron Live.”

GridIron Live pushes the limits of Adobe® Flash® Platform with its 3-D game play. It is played on Facebook Platform at http://apps.facebook.com/gridironlive.

About Challenge Online Games, Inc.®

Challenge Online Games, Inc. creates online social games that are fun and easy to play whether you're a serious or casual gamer. Tapping the capabilities of social networks, Challenge Games helps people play with and against friends. The company’s GridIron Live football application on Facebook Platform is a ground-breaking intersection of sports games and social platforms. Challenge Games is also an Official Licensee, MLB Advanced Media, L.P. The company was founded by veteran entrepreneur and gamer, Andrew Busey, author of Secrets of the MUD Wizards and creator of one of the first instant messaging applications.

Challenge Games is based in Austin, Texas and is privately held with funding from Sequoia Capital and Globespan Capital Partners. For more information on Challenge Games and to play any of their games, visit www.challengegames.com.

Facebook® is a registered trademark of Facebook, Inc.

Adobe® and Flash® are registered trademarks of Adobe Systems.

Media Contacts:

Derek Asato/Luis Levy

The Bohle Company for Emergent Game Technologies

(310) 785-0515 ext. 201/204

derek@bohle.com / luis@bohle.com


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