CHAMPIONSHIP GAMING SERIES TO HOLD PRESS CONFERENCE AND INAUGURAL WORLD FINAL EVENT

Media Event to Kick Off 2007 World Final

Championship Gaming SeriesTM (CGS), the only worldwide professional gaming league will hold its inaugural World Final December 6-14 at Sony Studios in Los Angeles. At the highly-anticipated showdown, 12 top CGS teams from around the world will battle each other for their share of an unprecedented $1,000,000 total prize purse, of which $500,000 will go to the World Champion team.

In what will become an annual platform for the world’s best gamers to compete professionally, the inaugural CGS World Final will be broadcast on television to more than 350 million viewers by DIRECTV’s The 101 in the U.S., BSkyB’s Sky One, Sky Two and Sky HD in the UK, ESPN STAR Sports in Asia, SKY in Mexico and Brazil, DIRECTV throughout the rest of Latin America, and across mainland Europe via additional soon-to-be confirmed broadcast partners.

CGS WORLD FINAL PRESS CONFERENCE

WHAT: Join CGS Commissioner/CEO Andy Reif and Eric Shanks, DIRECTV’S Executive Vice President of Entertainment as they share important league news and officially kick off the 2007 CGS World Final. They will discuss the latest pertaining to the World Final while also announcing exciting developments for the 2008 season. Additionally, both Andy and Eric will address audience questions and be available for one-on-one conversation immediately following the press conference.

WHO: Andy Reif, Commissioner and CEO, CGS

Eric Shanks, Executive Vice President, Entertainment, DIRECTV

WHEN: Thursday, December 6, 2007

2:30-4:00p PST

WHERE: Radisson Hotel (press conference) Sony Studios (event)

Playa Vista Meeting Room Sound Stage 29

6161 W. Centinela Ave. 10202 W. Washington Blvd.

Culver City, CA 90230 Culver City, CA 90232

310.649.1776 310.244.4000

CGS WORLD FINAL EVENT

WHAT: CGS World Final

WHEN: December 6-14

WHERE: Sony Studios

EVENT SCHEDULE:

December 6 (7:00p-10:00p PST): First round day 1

December 7 (7:00p-10:00p PST): First round day 2

December 8 (9:00A-1:00p PST): WoW:BC 2v2 CGS Championship (Competition will be webcast on thecgs.com)

December 9(12:00p-6:00p PST): Individual World Final (Competition will be webcast on thecgs.com)

December 10 (7:00p-10:00p PST): Quarterfinals day 1

December 11(7:00p-10:00p PST): Quarterfinals day 2

December 13(7:00p-10:00p PST): Semifinals

December 14(7:00p-10:00p PST): Final

RSVP: ACCOMMODATIONS ARE LIMITED. To attend, please email Heather Mumm at

Heather.Mumm@fleishman.com to RSVP no later than December 2, 2007.

ABOUT CHAMPIONSHIP GAMING SERIES

Headquartered in Los Angeles, CA, the Championship Gaming Series™ (CGS) is the only worldwide professional video gaming league. Launched in 2007, and a joint venture between BSkyB, DIRECTV and STAR, CGS features teams of the world's best gamers from North America, Latin America, the United Kingdom, Europe, the Middle East, Asia and Australia. The league distributes entertainment content to more than 350 million viewers worldwide via DIRECTV in North America and Latin America, BSkyB in the UK, and STAR in Asia and Australia. CGS sponsors include Mountain Dew, Dell XPS and Xbox 360.

CONTACT

Christian Averill

Fleishman-Hillard

917 679 8818

christian.averill@fleishman.com


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.