Codemasters wins race to drive new FORMULA ONE™ games to new genres, platforms and territories

Tuesday, 13th March, 2pm UK – Codemasters® will remain the home of official FORMULA ONE games with the confirmation that it has extended its partnership with Formula One World Championship Limited in a further multi-year agreement to develop and publish multiple titles for video game consoles, personal computers, mobile devices and online platforms.

Bernie Ecclestone, Formula One group CEO, said:

“Codemasters has created some of the best and most successful FORMULA ONE games to date. We and the teams work closely with them and look forward to creating more award winning games together in the future.”

Rod Cousens, CEO, Codemasters said: 

“We got off to a strong start with FORMULA ONE but we harbour ambitions to do much more. FORMULA ONE is front of mind at Codemasters and we give it the focus and attention it deserves. We have established close links across the sport and they know that, in Codemasters, they have a great partner.

“We remain ambitious with our plans and want to take the series forward. We want to take it to new geographies, make it available on new platforms to new audiences. We are taking FORMULA ONE to a new online platform this spring and our portfolio will be extended with a FORMULA ONE experience that will address a younger video game audience later in 2012. Our teams are hard at it, creating world class FORMULA ONE games across multiple genres for players irrespective of location or gaming platform and now, for many years to come.” 

Codemasters will continue to produce the official FORMULA ONE game for worldwide release; development will remain with the BAFTA award-winning studio team at Codemasters Birmingham. The FORMULA ONE portfolio will be expanded with F1 ONLINE THE GAME™, a free-to-play online management and racing game, which will go live this spring. An additional and all-new FORMULA ONE experience for a family audience is due this holiday season with details to be announced.

ENDS

Editor Notes

Since releasing its first FORMULA ONE game in 2009, Codemasters has shipped over 5.5m units. F1 2010 (Metacritic rating: 84) became the fastest-selling FORMULA ONE game ever released on its release and won a BAFTA in 2011 in the Sports category. F1 2011, which launched September 2011, became the year’s best-selling 3rd-party racing title.

PRESS RESOURCE WEB SITE 

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ABOUT CODEMASTERS

Codemasters, the award winning video game developer and publisher, has a 25-year heritage. With titles distributed globally, Codemasters is a leading developer and publisher of driving and racing entertainment games including DiRT, GRID and the official FORMULA ONE series of games including the BAFTA award-winning F1 2010, F1 2011 and F1 ONLINE: THE GAME. Codemasters employs over 500 people and operates multiple development studios from its Warwickshire HQ and Birmingham sites in the UK with a further art studio based in Kuala Lumpur, Malaysia. Codemasters is a winner of the coveted Grand Prix Award from the Develop Industry Excellence Awards, an award bestowed on the company felt by Develop to have contributed the most to the games medium in recent times. In March 2010, Reliance Big Entertainment Ltd. (RBEL), a part of India’s Reliance ADA group, acquired a 50 per cent shareholding in the company, alongside existing investor, Balderton Capital, the leading European venture capital firm. For more information on Codemasters’ product portfolio, please visit www.codemasters.com. Join in the conversation with @codemasters on Twitter or Like us on Facebook at www.facebook.com/codemasters.

© 2012 The Codemasters Software Company Limited ("Codemasters"). All rights reserved. "Codemasters”® and the Codemasters logo are registered trade marks owned by Codemasters. An official product of the FIA FORMULA ONE WORLD CHAMPIONSHIP. 

The F1 FORMULA 1 logo, F1 logo, F1 FIA FORMULA 1 WORLD CHAMPIONSHIP logo, FORMULA 1, FORMULA ONE, F1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing BV, a Formula One group company.  Licensed by Formula One World Championship Limited. All rights reserved.

All other copyrights or trademarks are the property of their respective owners and are being used under license. Unauthorised copying, adaptation, rental, lending, re-sale, arcade use, charging for use, broadcast, cable transmission, public performance, distribution or extraction of this product or any trademark or copyright work that forms part of this product is prohibited. PSP, Wii and DS games developed by Sumo Digital Limited for Codemasters. PS3, Xbox 360 and PC games developed by Codemasters. Published by Codemasters.

 “PlayStation”, “PLAYSTATION” and “PS” Family logo are registered trademarks of Sony Computer Entertainment Inc. Xbox, Xbox 360, and Xbox LIVE are trademarks of the Microsoft group of companies. Trademarks are property of their respective owners. NINTENDO DS, Wii AND THE Wii LOGO ARE TRADEMARKS OF NINTENDO.

 


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