Dead Island™ – over 5 million copies sold!

5 February 2013 - Hampshire, UK/... Deep Silver today announced they have achieved a major milestone in worldwide sales for the zombie action game Dead Island. Since its release in September of 2011, Dead Island has sold-through over five million copies worldwide and still maintains an exceptional strong sales rate in all channels. This achievement includes sales from both retail and digital versions.

“While others focus on ever-increasing development budgets and driving brand messages via ballooning marketing expenditures, Deep Silver stands for hitting the zeitgeist, innovation and fresh gameplay. Dead Island has an incredibly active and enthusiastic community, and we are thrilled to welcome the five millionth player to the world of Banoi. This once again proves that venturing into new waters in terms of games publishing does matter for success and that even at the end of a console cycle new IPs can be created and nurtured into lasting franchises,” says Klemens Kundratitz, CEO of Koch Media.

“We’re very proud to have achieved five million units sold worldwide! We see this sustained excellent performance as a particularly good omen for the projected sales of Dead Island Riptide, our upcoming next installment, that will be released later this year,” adds Menno van der Bil, International Commercial Director, Koch Media. “The continued success of Dead Island has proven that we’re on the right track with our overall IP strategy for Deep Silver. Further new IPs with an innovative angle and maybe even surprising touch can be expected from Deep Silver.”

Dead Island Riptide is the next installment in the Dead Island franchise. Its story is a continuation of the incidents taking place in the original game and adding many new features to the co-op focused gameplay.

About Dead Island Riptide:

With invigorating new elements infused into a proven mix, Dead Island Riptide will reanimate the zombie terror in the original game. A monsoon has hit the once beautiful archipelago and heavy rainstorms have laid waste to large areas of the islands. The city of Henderson and jungle areas on the island of Palanai were flooded leaving boats as the only remaining way of transportation. Dynamic weather conditions will force the team members to adapt to changing visibility conditions.

A fifth character will join the team, with an all-new and unique skillset. The combined skills of the group will be sorely needed, since terrible, new and unknown zombie mutations have emerged all over the island.

In a new hub defense missions the co-op teamplay skills of the survivors will be tested to the limit – they need to strategically place traps, fences and turrets to fend off oncoming Zombie onslaughts and to protect the humans in these sanctuaries.

New communication features in coop mode also allow players to enjoy an even more intense and strategic teamplay experience.

Dead Island Riptide will be released on April 23, 2013 in the USA and Canada and on April 26, 2013 in European countries.

For more information, visit one of the following official Dead Island sites:

Official Website: www.deadisland.com

Facebook: www.facebook.com/deadislandgame

Youtube: www.youtube.com/deadislandgame

Twitter: twitter.com/deadislandgame

UK & Ireland press contact for Dead Island:

Stu Taylor

Dead Good Media

hello@deadgoodmedia.com

+44 (0)7780 600 728 

About Deep Silver

Deep Silver develops and distributes interactive games for all platforms. The Deep Silver label means to captivate all gamers who have a passion for thrilling gameplay in exciting game worlds. Deep Silver works with its partners to achieve a maximum of success while maintaining the highest possible quality, always focusing on what the customer desires.

Deep Silver has published more than 200 games since 2003, including own brands like the critically acclaimed zombie action franchise Dead Island, action role-playing games from the Sacred world, successful adventures such as the Secret Files series and the role-playing realms of Risen. Deep Silver has announced upcoming highlights such as Sacred 3 and Dead Island Riptide. For more information please visit www.deepsilver.com

Koch Media is a leading producer and distributor of digital entertainment products (software, games and films). The company's own publishing activities, marketing and distribution extend throughout Europe and the USA. The Koch Media group has more than 18 years of experience in the digital media distribution business, and has risen to become the number one distributor in Europe. It has also formed strategic alliances with numerous games and software publishers: Capcom, Kaspersky Labs, Paradox Entertainment, Sega, Square Enix, Tecmo-Koei, THQ, and System 3 etc. in various European countries. With Headquarters in Planegg near Munich/Germany, Koch Media owns branches in Germany, England, France, Austria, Switzerland, Italy, Spain, the Nordic regions, Benelux and the USA. www.kochmedia.com

About Techland

Techland is a leading Polish developer, publisher and distributor of PC and console games since 1991. Its proprietary Chrome Engine 5 technology is among the world's most advanced game engines, with full X360, PC and PlayStation®3 system compatibility. With a staff of nearly 200 specialists in two development offices in Wroclaw and Warsaw, Techland is committed to delivering top-quality titles for worldwide markets. Currently the company is working on several high-profile titles for consoles and PCs.

All product titles, publisher names, trademarks, artwork and associated imagery are trademarks, registered trademarks and/or copyright material of the respective owners. All rights reserved.

© Deep Silver, a division of Koch Media GmbH, Austria

Copyright 2011 and Published by Deep Silver, a division of Koch Media


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