DEMON'S SOULS, CRITICALLY-ACCLAIMED PS3-EXCLUSIVE ACTION RPG, NOW AVAILABLE IN RETAILERS ACROSS NORTH AMERICA; RELEASES TO OVERW

RVINE, CALIFORNIA - OCTOBER 6, 2009 -- Atlus U.S.A., Inc. today announced that Demon's Souls™, the award-winning action RPG for PlayStation®3 computer entertainment system, is now available in North America.

"With its bold blend of deep, involved action RPG gameplay, breathtaking visuals, and some of the most innovative online features in years, Demon's Souls for PlayStation 3 system delivers the hardcore gaming experience platform owners have been waiting for since launch," stated Tim Pivnicny, Vice President of Sales and Marketing for Atlus. "Developer From Software has crafted a haunting, memorable roleplaying game filled with daring new ideas and multiplayer concepts, which explains why Demon's Souls releases to tremendous critical acclaim and consumer buzz. The Deluxe Edition serves as further proof of this growing demand as it begins to sell out at key retailers."

Demon's Souls is out now for PlayStation 3 system. The Standard Edition retails with an MSRP of $59.99, and the Deluxe Edition, which includes a 160-page strategy guide and collectible embossed slipcase, sells with an MSRP of $69.99.

Praise for Demon's Souls:

9/10, Editor's Choice Award

"Brutally challenging and utterly engrossing, this innovative role-playing game is one of the year's best." (GameSpot)

9.5/10

"Gorgeous, thoughtful, and complete unto itself, it's the second-best title I've played this year. Maybe even better." (Play Magazine)

5/5

"Demon's Souls is the best game I've played all year." (RPGamer)

95/100

"Without question, Demon's Souls is one of 2009's finest titles, and an amazing, challenging journey without equal." (GameCritics)

94/100, Editor's Choice Award

"This is a truly exceptional RPG experience that hasn't been offered by any other game in its genre." (GameZone)

About Demon's Souls

King Allant the XII, the last king of Boletaria, searched tirelessly to expand his might. The Nexus, a great ice shrine nestled in the mountains, bestowed the power of the souls onto him, bringing prosperity to his kingdom.Still unsated, he returned again to the Nexus, where he foolishly awakened the Old One from its eternal slumber. This long forgotten evil, now wrought upon Boletaria, plunged the realm into darkness and fog. A mighty demon horde poured into the kingdom, devouring the souls of men.

Champions from other realms learned of Boletaria's fate and sought to deliver the kingdom from evil; none would return from the cursed land. Called upon by a mysterious maiden in black, you go forth, the last hope for humanity in a place lost to demons and darkness...

Key Features

    <*>Ultimate hardcore RPG challenge -- In this brutal land, death is inevitable, but not final. Combining the best features of an action game and RPG, you'll slice, smash, shoot, and ensorcel some of the most horrible, vicious enemies ever encountered. Are you strong enough to face the impossible and win? <*>Groundbreaking online capabilities -- Network features go far beyond any previous RPG, allowing players to leave hints for each other, replay death scenes, cooperatively revive dead players, or invade another player's game to wreak havoc. Not merely an add-on feature, multiplayer options are vast, and uniquely focused on changing and intensifying the single player experience. <*>Freeform and flexible -- The open-ended structure of the game means that there is no single path, but rather a wealth of options. Set your own pace and progress as you like. Build exactly the character you want by creating a detailed avatar, nurturing the right stats, and customizing your skills and equipment. <*>You act, the world reacts -- The World Tendency system changes the aggressiveness of monsters and the rewards for killing them based on players' actions. Different events and NPCs may be triggered, as well.

About Atlus U.S.A., Inc.

Located in Irvine, California and founded in 1991, Atlus U.S.A., Inc. is renowned for its proud tradition of publishing exceptional role-playing games with strong niche appeal. The Atlus library of critically acclaimed video games includes Odin Sphere, Trauma Center series, and the award-winning Shin Megami Tensei series. For more information, visit http://www.atlus.com.

For breaking news, special promotions, insider info, and more, visit http://www.atlus.com/faithful to join the ranks of the Atlus Faithful!

©2009 SONY COMPUTER ENTERTAINMENT INC. Licensed to and published by Atlus U.S.A., Inc.

Demon's Souls has been rated "M" for Mature with Blood and Violence by the ESRB.

Contacts:

Aram Jabbari

Atlus U.S.A., Inc.

(949) 788-0455 x102

aram@atlus.com

Crystal Murray

Atlus U.S.A., Inc.

(949) 788-0455 x128

crystal@atlus.com


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