EPIC GAMES CHINA ANNOUNCES UNREAL ENGINE“ATLAS TECHNOLOGY” MMOG SOLUTION

SHANGHAI, China– March 16, 2009– Epic Games China, Ltd. today announced the release of its Atlas Technology massively multiplayer online game (MMOG) development suite. Consisting of persistent world server technology and MMOG content creation and management tools that work directly with Epic Games’ Unreal Engine 3, Atlas Technology provides developers with a solid foundation on which to build MMOGs, casual and session based games, and community and e-commerce applications.

Atlas Technology extends Unreal Engine 3’s functionality to support persistent online games. In addition to be being used for Epic Games China’s unannounced projects, Atlas Technology has undergone a private evaluation process for the past year, and has been licensed by game developers in North America, Asia and Europe.

The award-winning Unreal Engine 3 is most frequently associated with tremendously successful console titles such as Epic’s own Gears of War series, BioWare’s Mass Effect, and 2K Games’ BioShock. However, the technology has also has been used to create numerous successful and highly anticipated MMOGs including Lineage II, Blade&Soul, A.V.A Online, and MStar.

Until now, using UE3 for persistent online game development required intensive engineering effort to adapt third-party persistent server solutions or to build proprietary server applications. Atlas Technology saves developers time and money by providing a purpose built, pre-integrated solution to use as a starting point.

“The increasingly competitive MMOG landscape is forcing developers to commit to exceptional production values. UE3 combined with Atlas Technology gives development teams a firm foundation to help them bring their products to market,” said Jay Wilbur, vice president of Epic Games.

“UE3 is already a proven and powerful MMO engine,” said Paul Meegan, CEO of Epic Games China,“With Atlas Technology, we’re now providing a purpose built solution that takes care of a lot of the heavy lifting and Unreal client modification.”

Epic Games China will be demoing to interested parties at the Game Developers Conference 2009, March 25-27, in Epic Games’ expo suite, ES 144 in West Hall. To make an appointment, contact Mark.Rein@EpicGames.com.

For more information, visit www.AtlasTechnology.com.

About Epic Games China

Epic Games China, Ltd., based in Shanghai, China, licenses Epic Games’ Unreal Engine 3 in China, Taiwan, Hong Kong and Southeast Asia. Epic Games China provides Asian technology support and professional training services in Mandarin and English, and North American support through wholly owned Titan Studios in Seattle, Washington. Epic Games China offers AAA quality content production, outsourcing and game development services to developers and publishers worldwide. For more information, visit www.EpicGamesChina.com.

About Unreal Engine 3

The award-winning Unreal Engine is known for cutting-edge graphics and its best-of-breed toolset. Unreal Engine 3 maintains those features while adding massive world support, multi-processor support, next-generation console optimizations, and one of the most mature tool pipelines in the industry. Unreal Engine 3's advanced toolset is designed specifically to accelerate developers' productivity for ultra-complex, next-generation content. Additionalinformation on Unreal Engine can be obtained through the Unreal Technology Web site at www.unrealtechnology.com.

About Epic Games

Epic Games, Inc., based in Cary, NC and established in 1991, develops cutting-edge games and cross-platform game engine technology. The company has created multiple million-selling, award-winning titles in its "Unreal" series, most recently shipping "Unreal Tournament 3" for PC, PLAYSTATION®3 and Xbox 360®. Epic's breakthrough game, "Gears of War," sold 5 million copies and won over 30 Game of the Year awards. "Gears of War 2" was released on Nov. 7, 2008, and sold over 2 million units in its first weekend at retail. Epic's Unreal Engine 3 is the three-time consecutive winner of Game Developer magazine's Best Engine Front Line Award and this year's Hall of Fame inductee. Additional information about Epic can be obtained through the Epic Games Web site at www.epicgames.com.

Epic, Epic Games, Gears of War, Gears of War 2, Unreal, Unreal Engine, and Unreal Tournament are trademarks or registered trademarks of Epic Games, Inc. in the United States of America and elsewhere. All other trademarks are the property of their respective owners.

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Contact:

Paul Meegan

Epic Games China, Ltd.

Paul.Meegan@EpicGamesChina.com

Dana Cowley

Epic Games, Inc.

919-447-4515

Dana.Cowley@EpicGames.com


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