Final programme for ExPlay announced: Alex Fleetwood and Robert Briscoe to deliver keynotes

17 October 2012

Organisers of the ExPlay games festival taking place in Bath 1 – 2 November, announce today the festival’s final schedule including keynotes from games industry luminaries Alex Fleetwood and Robert Briscoe.

Alex Fleetwood is the founding director of social games studio Hide&Seek, and a passionate advocate of public play, integrating games with performance art in public spaces. His talk ‘As Fun To Watch As It Is To Play: How Games With Audiences Are Taking Over The World’ will explore the growing engagement with public play, following the success of Come Out And Play, Game City and Hide&Seek’s own games Weekender. Fleetwood says, “Festivals like ExPlay are important for stimulating and engaging the wider games community, and I’m looking forward to the opportunity of discussing trends in public play with game developers who may be inspired by hearing about new and not necessarily digital platforms to apply their ideas.”

Briscoe is best known for his role in developing Dear Esther. Originally a mod for Valve's game Half Life 2, it reversed many of the traditions and expectations of the First Person Shooter genre, replacing violence and shotguns with walks on a Hebridean island; Briscoe reworked all the artwork of the mod for its new incarnation as a full game. Briscoe’s talk, entitled, ‘Dear Esther – A Journey from Experimental Mod to Award Winning Indie Game,” will take the audience through the journey of how Dear Esther was conceived, developed and redesigned. Briscoe says, “I’m really looking forward to ExPlay, events like this are great opportunity to reach out and share, learn and connect with other people who are also passionate about game development. With indie development now within reach of almost anyone, I hope that by sharing my experience, I can encourage others to keep creating and innovating and feeding the indie scene that is so important to the growth of videogames as a medium.”

Other confirmed speakers for ExPlay festival include The Guardian's Keith Stuart, TIGA CEO Richard Wilson, Preloaded's founder Phil Stuart, and, at the VIP event, UKIE CEO Jo Twist. Festival audiences will also be able to listen to panels on games and science, accessible design, start up ideas and marketing and PR in the games industry. In addition the TIGA Games Industry Awards will take place at ExPlay on Thursday 1 November (separate tickets required). To view the full programme, please visit

ExPlay organiser Korash Sanjideh said, “We’re proud to announce the final ExPlay Festival line up, which is even bigger and better than last year. As well as the regular Boot Camp for aspiring games businesses and a Game Jam for budding game developers, this year’s ExPlayers will be able to hear from some of the most exciting voices in the industry as well as witness the launch of the TIGA Games Industry Awards.”




Pavla Kopecna |

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Notes to Editors:

About ExPlay Festival

ExPlay launched in 2011 as Southwest's first, and only, indie games festival. Following on from the highly the successful 2011 festival in Plymouth, this year’s ExPlay promises to be bigger and better, taking place in Bath 1 st – 2 nd November and continuing to offer stimulating debate, support, inspiration and entertainment for the digital interactive industry from gaming developers to producers, publishers and fans.

About the Extended Play Boot Camp

The ExPlay Boot Camp is a training programme for the Southwest's leading emerging designers, developers, companies and creators to come together, to explore and develop new game IP. The two day programme is backed up with further development work, helping to support he growing games industry in the Southwest. More details about the Boot Camp, which is supported by the Creative Industries iNet and The Formation Zone, Plymouth

About TIGA Games Industry Awards

TIGA is the trade association representing the UK’s games industry. The majority of our members are either independent games developers or in-house publisher owned developers. We also have games publishers, outsourcing companies, technology businesses and universities amongst our membership. TIGA won 10 business awards and was nominated a finalist for 9 other awards during 2010 and 2011.  In 2010 TIGA won two business awards including ‘Trade Association of the Year’ from the Trade Association Forum. In 2011, TIGA won eight business awards including ‘Trade Association of the Year’ from the Trade Association Forum, ‘Outstanding Organisation’ from the Chartered Management Institute and two Global Business Excellence Awards, including ‘Outstanding Marketing Campaign’.  Richard Wilson won the ‘Leadership Award’ from the Trade Association Forum and the ‘Outstanding Leader’ award from the Chartered Management Institute. TIGA is an Investors in People Organisation.  TIGA's vision is to make the UK the best place in the world to do games business.  We focus on three sets of activities: political representation, generating media coverage and developing services that enhance the competitiveness of our members.  This means that TIGA members are effectively represented in the corridors of power, their voice is heard in the media and they receive benefits that make a material difference to their businesses, including a reduction in costs and improved commercial opportunities.


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at