Game is based on Universal Pictures thriller The Thing available on Blu-ray Combo Pack and DVD on Jan 31st

LOS ANGELES, CA - February 1, 2012 — NEVERDIE Studios, creators of the ROCKtropia Virtual World, a sophisticated, next-gen, cash prize-based game world with mythology drawn from pop culture, today announced it has launched a unique, in-game event for players of its recently released massively multiplayer online game (MMOG), Hunt The Thing. This Sandbox MMOG is inspired by Universal Pictures’  thriller The Thing, available on Blu-ray January 31st. The game was developed through a licensing agreement with Universal Partnerships & Licensing.

Starting today players hunting the THING will be able to tally their highest loot per month from a single THING kill to create a combined high Score to compete to win the MacReady Mothership. Full event details can be found at the forum at

The MacReady Mothership can be used to ferry passengers for a fee between multiple virtual worlds within Entropia Universe, the leading real cash virtual world platform. The Mothership can travel at warp speed, summon avatar passengers from planet side, provide interstellar docking for fighters and other small spacecraft and features multiple gunner bays that can be manned by individual players wishing to hunt for or fend off pirates or other space denizens.

New players who wish to get a leg up with some free gear to Hunt The THING can attempt to locate and assist the infamous avatar NEVERDIE, who has joined the fight to rid the world of The THING.  NEVERDIE went missing when his helicopter transporting a supply of flamethrowers and armor crashed into the ROCKtropia Antarctic.  The exact location of the downed chopper is unknown, but fragmented distress signals are being received via and Twitter @MYrocktropia and provide clues to his location and the whereabouts of his scattered precious cargo.

Powered by the award-winning CryEngine 2, Hunt The Thing presents players with an incredibly harsh environment alongside a mesmerizing storyline that weaves together elements from John Carpenter’s 1982 feature film, the 2011 prequel – The THING,   and the previously released The THING game.  Hunt The THING takes place within NEVERDIE Studios’ ROCKtropia Virtual World, which allows players to utilize the same avatar within multiple game spaces and carry over friends, skills and gear from game to game.

Hunt the Thing is available for PC download at  There are no fees or subscriptions required.  Fans of The Thing can download the game and immediately embark upon their mission to hunt down and destroy one of the most terrifying movie monsters ever conceived!

About The Thing:

From the producers of Dawn of the Dead comes the chilling prelude to John Carpenter’s cult classic film.  When paleontologist Kate Lloyd (Mary Elizabeth Winstead) travels to an isolated outpost in Antarctica for the expedition of a lifetime, she joins an international team that unearths a remarkable discovery.  Their elation quickly turns to fear as they realize that their experiment has freed a mysterious being from its frozen prison.  Paranoia spreads like an epidemic as a creature that can mimic anything it touches will pit human against human as it tries to survive and flourish in this spine-tingling thriller. Directed by Matthijs van Heijningen and produced by Strike Entertainment’s Marc Abraham and Eric Newman, The Thing serves as a prelude to John Carpenter’s classic 1982 film of the same name.

About NEVERDIE Studios

NEVERDIE Studios was founded by legendary Avatar Jon “NEVERDIE” Jacobs.  The Studios’ main focus is expanding the frontiers of pop culture into virtual reality.  NEVERDIE Studios is the developer of the ROCKtropia Virtual World, a richly detailed alternate reality with mythology drawn from pop culture.  ROCKtropia’s wild landscapes and urban centers provide the backdrop for movie inspired MMOG ’s and Iconic artist attractions.  ROCKtropia is free to play and features micro transactions.

About Universal Partnerships & Licensing

UP&L oversees Universal’s consumer product licensing, film and home entertainment promotions, and all corporate alliances for Universal’s theatrical, home entertainment, theme parks and stage productions.  This dedicated division is also responsible for monetizing the Studio’s vast library of films and characters through licensing, branding and marketing opportunities.  UP&L is part of NBCUniversal.   NBCUniversal is one of the world’s leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience.  NBCUniversal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group and world-renowned theme parks.  Comcast Corporation owns a controlling 51% interest in NBCUniversal, with GE holding a 49% stake.


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