Hamburg, 3 December 2012: GAN Game Ad Net GmbH, specialist for advertising and media services in games, has enlisted Hamburg-based agency Quinke Networks to handle its public relations activities. GAN offers advertisers a diverse range of solutions for casual, browser or social games, from display advertising, to high-quality embedded video content, to in-game or integration ads. As the leading advertising sales house in the games industry with a portfolio that includes a multitude of AGOF-licensed online games and game portals, GAN reaches more than 10 million active users per month in Germany and more than 50 million users internationally. Publishers can rely on GAN as a competent partner for the monetization of non-paying users and optimal integration of advertising space in games.
Since 2007, GAN Game Ad Net has combined a fervent commitment to the games industry with extensive expertise in online marketing and advertising. GAN is the prime partner for advertisers and game publishers alike, acting as a facilitator to achieve precisely tailored advertising solutions.
“More than ever, advertisers and publishers are facing formidable new challenges. Backed by our years of experience, we offer advertisers optimally targeted ad campaigns with exceptional contact quality, while we help publishers to monetize non-paying players,” as Daniel Siegmund, founder and managing director of GAN Game Ad Net explains. “Therefore, it is essential for us to be working with an agency that is thoroughly familiar with the market environment. We look forward to collaborating with Quinke Networks.”
More information on GAN’s offers for advertisers and publishers is provided on www.gan-online.com.
About GAN Game Ad Net GmbH
GAN Game Ad Net GmbH is an advertising sales house with a specialized portfolio comprising the most popular casual, browser, social and mobile games as well as gaming platforms, many of which are AGOF-certified. GAN offers advertisers a wide range of highly visible advertising solutions, ranging from display ads placed directly in the game environment, to premium-quality VAST-standard embedded video (video ads), to in-game solutions with authentic integration of advertisements into the gameplay (integration ads). As a partner for game developers and publishers, GAN unlocks revenue potentials particularly among non-paying gamers and ensures the effective commercialization of all types of available advertising space. GAN provides advertising solutions in Germany, Austria, Switzerland and other European countries, with a special focus on emerging markets, such as Poland and Turkey. More information is provided on www.gan-online.com.
About Quinke Networks
Quinke Networks is Germany’s leading service agency for the games industry. Quinke Networks provides single-source public relations and marketing services, business development consulting and recruitment support to games companies and related enterprises establishing or expanding their business. The agency was founded by Dipl.-Ing. Achim Quinke in Hamburg in July 2001. Quinke is also known as the driving force behind the industry initiative, “gamecity:Hamburg”, which has made Hamburg the prime location among Germany’s game development hotbeds. Achim Quinke has been the unsalaried head of gamecity:Hamburg since its inception in 2003. More information on www.quinke-networks.com.