New York, June 8, 2009– Giant Realm, Inc., the online media company that delivers millions of Millennial males to advertisers via its fast-growing publisher group of targeted entertainment communities, today announced that it has signed an exclusive agreement with FileFront. The largest gaming download site on the Internet, FileFront ( www.FileFront.com) attracts 1.2 million visitors a month in the U.S., according to comScore. Worldwide, FileFront attracts over 12 million absolute unique visitors per month, according to Google Analytics.
Established in 2001 and owned by Ziff Davis from 2005 until earlier this year, FileFront now boasts 1.5 million game-related files including game demos, videos, trailers and patches. On average, visitors spend more than five minutes on the site. By eliminating wait times and speed caps, FileFront has become a favorite destination of gamers of all genres.
FileFront will also be tapping into Giant Realm’s video platform in order to both stream and monetize video on its site. Giant Realm recently announced its supersized video overlay ad unit, measuring 938 x 518. The custom-designed placement consumes the screen while the video player is loading, creating a dramatic yet unobtrusive experience.
This deal follows a number of other high profile exclusive agreements that Giant Realm has signed with top gaming communities in recent weeks, including ShackNews, GamersHell, GossipGamers and Cheat Masters. These and dozens of other entertainment enthusiast communities make up the Giant Realm Publisher Group, which offers reach and scale to marketers.
“FileFront is an excellent complement to other sites within the Giant Realm Publisher Group and further enhances our ability to reach passionate young men en masse,” said James Green, CEO, Giant Realm, Inc.“By offering must-have downloads and a trouble-free experience, FileFront has gained a substantial and dedicated fan base. We are very proud to be exclusively representing its advertising inventory.”
“We chose to work with Giant Realm because of their proven track record of understanding gaming audiences such as ours. We’re confident they will be able to connect our core users with high-quality products and services through relevant and engaging ad campaigns,” said FileFront’s Jon Soucy.“We’re also excited about Giant Realm’s ability to leverage their rapidly growing media network to create new opportunities for their advertisers and publishers.”
About Giant Realm, Inc
Giant Realm, Inc. ( www.GiantRealm.com, http://Corp.GiantRealm.com) is a rapidly- growing online media company which helps marketers reach the male 18-34 demographic that has disappeared from the traditional media landscape and online portals. GiantRealm.com and its growing publisher group deliver authentic content and community for enthusiasts of entertainment platforms including video games, film/TV and humor. The New York-based company exclusively represents all websites that are part of the Giant Realm Publisher Group and allows its publishers to monetize 100% of their ad inventory. According to Google Analytics, Giant Realm currently reaches 36.5 million individuals worldwide every month. Giant Realm's shareholders include SoftBank Capital, Comcast Interactive Capital, the William Morris Agency and the Edison Venture Fund.
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