September 26 th 2013 – for immediate release


Following a number of recent launches around the globe, including launches in The Netherlands, Romania, Slovakia, Norway and Croatia,  GINX has expanded its footprint into Sweden by signing a distribution agreement with Com Hem, the biggest tv-operator in  Sweden, reaching over 1.7m subscribers in total.

The channel will be available as part of Com Hem’s new TIVO offer, from October 7 th. GINX, the world’s only international channel dedicated to video-gaming and video-gaming culture, is growing its footprint around the world and is fully localised in over 40 territories and 9 languages, and this is its first launch in Sweden.

The fast growing international channel focuses on all forms of video-gaming, ranging from console and PC games to mobile games and apps, as well as reporting from major video-gaming events such as E3 and Gamescom.

Commented Ginx CEO, Michiel Bakker:  “We are delighted to be increasing our distribution in a key market such as Sweden, and with that country’s leading platform in Com Hem. Video-gaming is a mainstream activity in Sweden, and it is fantastic that we are able to bring our channel to gamers there. Our shows highlight the latest games and provide news, reviews and behind the scenes insights for fans of videogames and we hope they resonate with our new viewers.”

Commented Asanga Gunatillaka, Chief Product Officer at Com Hem:

We are very pleased to be adding GINX to our offer to our offering. We aim to offer channels that meet every individual interest, and we are confident that GINX will find a loyal audience within our customer base.”

About Com Hem:

Com Hem is one of Sweden’s leading suppliers of television, broadband and telephony. Approximately 37%, nearly 1.78 million, of Sweden’s households are connected to Com Hem’s network, with access to the market’s broadest range of television services. Com Hem offers attractively priced, high-quality and comprehensive services for television, broadband and fixed telephony. The company was established in 1983, has approximately 950 employees and head offices in Stockholm and is controlled by BC Partners. For further information, visit

About Ginx

Ginx TV is the only international, multi-language TV channel exclusively dedicated to video gaming. GINX offers fully localised channels, targeted at the rapidly growing number of gamers across the globe. GINX has already launched 24/7 channels in the Adriatic Region, Indonesia, East Africa, Malta, Cambodia, Singapore, Portugal, Croatia, The Netherlands, Norway, Middle East and Poland as well as producing shows for 3 rd party broadcasters.

Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at