Halo 3 picks up prestigious Edge Award

12/08/08– Edge– the respected videogames magazine and website, has awarded Halo 3 the prestigious Edge Award for Innovation at this year’s Edinburgh Interactive Festival.

Now in its fourth year, Edge hands out the accolade to the title released in the last 12 months that does most to further the creative culture of gaming– marking out new directions for the form.

This year’s award was a closely fought affair, with Bungie proving victorious in a shortlist that also included Grand Theft Auto IV, Portal, Rock Band, Super Mario Galaxy and Wii Fit.

Edge steeped particular praise on the integration and coherence of Halo 3’s online content, demonstrating an unparalleled understanding of the potential for online console play. Judges believed the Halo 3 stats and communities found on Bungie.net provided life for the game– even when the console was switched off.

Alex Wiltshire is Deputy Editor of Edge:

“Halo 3, just as Halo 2 did before it, presents a roadmap for the way online will be integrated into videogames in the coming years. The game has been incredibly successful and attracted millions of fans, but we shouldn’t overlook all of the ideas that are present in the game, and the remarkably robust manner in which they are presented, Bungie deserved to be credited for their achievements, as they will help shape the future of online games.”

For more information on the Edge Award– please visit www.edge-online.com

ENDS

About Future

Future plc is an international special-interest media group with offices in the UK and US. Founded in 1985 with one magazine, today it creates over 180 special-interest publications, websites and events, with strong portfolios in the games, technology, music, film and active sectors including sports, automotive and crafts. Future exports, syndicates or licenses its publications to 90 countries internationally. The Company employs more than 1,200 people and is listed on the London Stock Exchange (symbol FUTR).

For more information

Will Guyatt, Future UK Media Relations Manager, 01225 822517.


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