HOMEGROWN GAMES FESTIVAL GAMERCAMP CELEBRATES TORONTO TALENT

October 12, 2010

Toronto, ON— Tickets and website went live today for Gamercamp, Toronto's indie festival celebrating the art and creativity in video games taking place November 13-14 2010.

The video game industry is less than four decades old and already video games have become a force economically (a $4B market in Canada) and culturally (such as serious games, educational games, and art games). Toronto is a hotbed for video game development with a thriving independent scene considered one of the best in the world. Gamercamp 2010 will feature 30 talented speakers from the local community, in-progress demos of homegrown projects, and an opportunity to play the highly-acclaimed independent games made in this city.

Gamercamp is unique in that it focuses on the ideas and stories behind the games and their makers.“We liken it to the DVD commentaries found in films, which provide insight and context to the games,” notes Jaime Woo, co-founder with Mark Rabo.“Gamercamp provides the opportunity for attendees to play games, learn about games, and get inspired to create games!”

Video games have become a larger cultural force, says Rabo.“The generation that grew up with games don't see the medium being for children only. As adults, this generation now is working to make games more accessible to a broader audience. For example, there are games for yoga, brain training, and even playing in a band with real instruments and research is showing that the play mechanics of games improve the learning process.”

“I’m expecting Torontonians to be surprised when they realize the activity happening in their own city,” says Woo,“especially in the independent scene, which is pushing the boundaries of games, deconstructing the medium, and championing inclusiveness from voices not traditionally heard in the mainstream. This is an exciting time in the global games community, reminiscent of the the indie film movement of the‘90s, and it’s amazing that Toronto is in the forefront with cities like New York, San Francisco, and Los Angeles.”

ABOUT GAMERCAMP

Gamercamp is a grassroots festival founded in Toronto that celebrates the art and creativity in video games. The two-day event happens November 13-14, 2010 at the Toronto Underground Cinema and George Brown College. An expected total of 1000 attendees will experience over 25 presentations, demos, and breakout sessions from the city’s top talent; an art exhibition inspired by local games; a retro games centre; and, an indie games arcade. Tickets and full details are available online at www.gamercamp.ca.

FOR MORE INFORMATION, CONTACT:

Jaime Woo, co-founder of Gamercamp

416.806.1634 // jaime@gamercamp.ca 


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