LEAP YEAR SURVEY REVEALS 42% OF IRISH MEN WOULD SAY ‘YES’ IF THEIR GIRLFRIEND PROPOSED

·         42% of men would say yes if their girlfriend proposed

·         Only 23% of women think their boyfriend would say yes unconditionally

·         15% of men would say yes on the condition nobody found out she had proposed

·         19% of people know a girl who has proposed to her boyfriend

·         25% of people think that the “man must propose” tradition is outdated or sexist

·         12% of people think sex is a suitable replacement for a ring if a woman proposes

·         29% of men would be embarrassed to tell their friends they’d been proposed to

·         Just under 11% of cash strapped Irishmen said they’d like their partner to propose so they wouldn’t have to buy her an engagement ring

February 10, 2012 – A surprising new Leap Year survey has revealed that 42% of men in Ireland would say ‘Yes’ if they were proposed to by their partners on February 29 th – traditionally, the one day every four years where women can turn the tables and propose to their boyfriends.

Interestingly, the survey revealed that Irish women are not as confident of a positive outcome were they to pop the question, with only 23% confident their partner would say yes unconditionally. 33% of men said they’d probably say no and 15% said they’d say yes but on the condition that their partner promised not to tell anyone how it’d happened. Interestingly 21% of women thought their guys would try wriggle out of the situation by attempting to change the subject and almost 5% of the men said they’d throw up on the spot!

                                                                             

The Ireland and UK wide survey of men and women currently in relationships was commissioned by PopCap Games, creators of the world’s #1 puzzle videogame franchise Bejeweled ®. PopCap is further incentivising women to take destiny into their own hands and pop the question this Leap Year – with a one-of-a-kind diamond and sapphire Bejeweled-inspired ring worth £5,000 to be awarded to the most romantic woman in the UK and Ireland by the end of the month.

·         19% of people know a girl who has proposed to her man

·         1% of people know a girl who plans on proposing this year

The survey also revealed that the idea of women proposing marriage to men is not as taboo as people might think. A staggering 19% of Irish respondents knew a girl who had proposed in the past and 1% said they were aware of a friends plan to do so this year. When PopCap put the same question to the UK audience a staggering 10% of respondents were aware of a friend’s plan to propose to their boyfriend this year.

Attitudes to Traditional Way of Proposing

75% of Irish respondents were set in their ways that it should be the man that proposes  with the remaining 25% saying that the tradition was either outdated or sexist. Once again our UK counterparts were more liberal with only 42% dead set on the tradition that men must propose.

Engagement Ring or Sex?

76% of Irish people surveyed believe the woman should give the man an engagement ring if she proposes compared to 49% of UK people, while the next most popular gift was Sex or a stiff drink with 12% and 10% respectively. Just under 11% of cash strapped Irishmen said they’d like their partner to propose so they wouldn’t have to buy her an engagement ring!

Don’t tell my mates!

29% of men would be embarrassed to tell their friends that is was their girlfriend who proposed.

***Competition Details***

To celebrate the lunar-induced shift in matrimonial power, PopCap Games, creator of the world’s #1 puzzle videogame franchise -- the sparkling and brilliantly engaging Bejeweled ® -- are further incentivising women to take destiny into their own hands and pop the question – with a one-of-a-kind diamond and sapphire Bejeweled-inspired ring worth £5,000 to be awarded to the most romantic woman in the UK and Ireland by the end of the month.

PopCap commissioned British jewellery designer Ben Day, who has fashioned collections for some of Hollywood’s elite, to create a bespoke ring inspired by Bejeweled. The result is a stunningly beautiful sapphire and diamond ring, featuring 40 blue diamonds surrounding a spectacular blue sapphire set in 18ct white gold, which even Kate Middleton would envy.

How to Enter To Win

PopCap wants to hear women’s’ stories on how they’ve gone the extra mile to secure the heart of their Mr Right. They especially want to hear about it if anyone has proposed or plans to propose on February 29 th. One lucky loved up lady will be bestowed with the one-of-a-kind sapphire and diamond ring fit for a queen (or princess!)

The competition, which is open to U.K. and Irish residents over the age of 18, runs from today until midnight on Thursday, February 23 rd and can be entered via Cosmopolitan.co.uk or Handbag.com. Entrants simply have to enter their own romantic story or plan in 50 words or less and answer a simple question on Bejeweled. The winner will be announced on the websites by 6:00pm on Friday, February 24 th. Five runners-up will receive a Bejeweled goodie bag, including a PC/Mac version of the game and lots of money-can’t-buy goodies including a hooded sweatshirt, limited edition picture frame, and more.

About Bejeweled

With a copy of a Bejeweled game sold every 4.3 seconds and more than 3 billion games of Bejeweled Blitz played on Facebook each month, BAFTA-nominated Bejeweled is the world’s #1 puzzle game and the original ‘match-3’ game that started the casual games phenomenon. The basic gameplay is simple, yet it’s the perfect blend of challenging fun. Players swap adjacent gems to match three or more sparkling jewels. The more matches you make, the higher your score. Every match is high-carat fun! Bejeweled is available for just about every device imaginable.

About PopCap

PopCap Games is the leading global developer, publisher and operator of casual video games: fun, easy-to-learn, captivating games that appeal to all ages across PC, mobile, social and other platforms. Based in Seattle, Washington, PopCap was founded in 2000, was acquired by Electronic Arts in 2011, and has a worldwide staff of more than 600 people in Seattle, San Francisco, Vancouver, B.C., Dublin, Seoul, Shanghai and Tokyo. PopCap's games have been downloaded over 1.5 billion times by consumers worldwide, and its flagship franchise, Bejeweled ®, has sold more than 50 million units.

Notes to Editors:

Survey data available on request. Survey polled 1,150 male and female Ireland & U.K. based respondents and was conducted by One Poll.

For further information please contact:

Cathy Orr - PopCap

corr@popcap.com

+353 1 646 8107

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Bejeweled and PopCap are trademarks of Electronic Arts Inc.

   


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