San Diego, April 08. 2010
Mad Catz™ Interactive, Inc. (“Mad Catz” or“the Company”) (AMEX/TSX: MCZ), a leading third-party interactive entertainment accessory provider today announced that its new range of lifestyle Eclipse-branded accessories and Cyborg R.A.T.-branded premium gaming mice are now available for pre-order at Amazon.com.
Announced to critical acclaim at the 2010 Consumer Electronic Show (CES) and the 2010 CeBIT trade show in Hanover, Germany, the new range of products are due for release in Summer 2010 with consumer interest continuing to prove substantial based on online traffic received since the launch of the two websites ( www.eclipsetouch.com and www.cyborggaming.com) designed to inform and update consumers on the benefits of the new product lines.
Products available for pre-order on the Amazon.com website include the following:
• Cyborg R.A.T. 7 Gaming Mouse
Featuring a new generation“twin eye” 5600DPI gaming grade laser sensor, the Cyborg R.A.T. 7 Gaming Mouse is highly ergonomic and adjustable. Built on a metal chassis and designed to be comfortable over sustained gaming sessions, it features an interchangeable palm rest, adjustable pinkie grips, adjustable length, width and height settings and removable 30g weights.
Gamers can program four DPI settings which can be instantly recalled via an integrated toggle switch, allowing gamers to strategically switch DPI settings mid game. The DPI setting can be programmed as high as 5600DPI. Precision Aim mode allows gamers to hold down a button and temporarily slow cursor movement during heated battle. 5 programmable buttons combined with a 3 position mode switch allows for a total of up to 15 user definable commands to be available to the gamer at any one time. Cyborg ST Software included in pack allows gamers to remap programmable buttons and create custom macros. The R.A.T. 7 is compatible with Windows™ 7, Vista™ and XP™.
• Cyborg R.A.T. 9 Gaming Mouse
Featuring next generation,‘latency-free’ 2.4GHz wireless technology freeing the gamer from tethered operation with zero lag or dropout, the Cyborg R.A.T. 9 Gaming Mouse operates via a custom rechargeable battery pack and comes complete with a desktop charging system and an additional battery pack. Designed with comfort in mind, the R.A.T. 9 features the same interchangeable palm rest, adjustable pinkie grips, adjustable length, width and height settings as featured on the R.A.T. 7, while a full 45g of removable weights allows for an even greater level of weight customization.
Similar to the Cyborg R.A.T. 7 Gaming Mouse, gamers can individually set the x and y-axis DPI of the power‘twin eye’ 5600DPI gaming grade laser sensor and store 4 individual DPI settings which can be instantly recalled via an integrated toggle switch. Precision Aim mode allows gamers to hold down a button and temporarily slow cursor movement, steadying aim during heated battle and 5 programmable buttons combined with a 3 position mode switch allows for a total of up to 15 user definable commands to be available to the gamer at any one time. Cyborg ST Software included in pack allows gamers to remap programmable buttons and create custom macros. The R.A.T. 9 is compatible with Windows™ 7, Vista™ and XP™.
• Cyborg R.A.T. 5 Gaming Mouse
Featuring a true 4000DPI gaming grade laser sensor the Cyborg R.A.T. 5 Gaming Mouse conceals innovation and speed beneath its armored appearance. Gamers can program four DPI settings which can be instantly recalled via an integrated toggle switch, allowing users to strategically switch DPI settings mid game, programmable all the way up to 4000DPI. Precision Aim mode allows gamers to hold down a button and temporarily slow cursor movement, thereby steadying aim during heated battle. 4 programmable buttons combined with a 3 position mode switch allows for a total of up to 12 user definable commands to be available to the gamer at any one time. The R.A.T. 5 Gaming Mouse adjusts to suit the gamers preferred style, allowing for custom length adjustment and the 30g of removable weights stored underneath the mouse can be added or subtracted in order to create a truly bespoke experience. Cyborg ST Software included in pack allows gamers to remap programmable buttons and create custom macros. The R.A.T. 5 Gaming Mouse is compatible with Windows™ 7, Vista™ and XP™.
• Cyborg R.A.T. 3 Gaming Mouse
The entry level weapon in the Cyborg R.A.T. line, the R.A.T. 3 Gaming Mouse provides performance and comfort for any gaming application. High speed movement and aiming is catered for via the swift 3200DPI gaming grade laser sensor. Gamers can program four DPI settings which can be instantly recalled via an integrated toggle switch, allowing gamers to strategically switch DPI settings mid game, programmable all the way up to 3200DPI. 3 programmable buttons on the R.A.T. 3 Gaming Mouse allow gamers to assign preferred actions to each of the buttons and the 3 position mode switch allows for a total of up to 9 actions to be programmed to the buttons at any one time. Powerful Cyborg ST software included in pack allows gamers to remap programmable buttons and create custom macros, all via a powerful and intuitive new user interface. The Cyborg R.A.T. 3 Gaming Mouse is compatible with Windows™ 7, Vista™ and XP™.
• Eclipse Wireless litetouch Keyboard
Communicating over a wireless 2.4GHz connection, the litetouch Keyboard features an integrated 360° trackball with left and right mouse buttons, negating the need for a separate mouse and proving ideal for living room internet surfing. Low profile backlit quiettouch™ scissor keys combine with intelligent power control, reducing eye strain, extending battery life and allowing users to operate in a dimmed environment.
Located to the right of the physical scissor keys, the unique litetouch LCD 3-in-1 touch panel provides the user with unprecedented control over their digital life. With a single press, the LCD 3-in-1 touch panel switches between media mode, numerical-pad mode and‘MyEclipse™’ mode, providing the user with a host of commands which can be used to provide dedicated controls for a multitude of activities from replicating a simple office calculator to controlling a complex media center configuration.
Powered by an internal rechargeable Lithium-Ion battery, the Wireless litetouch Keyboard provides up to 20 hours of use between charges. The Wireless litetouch Keyboard is compatible with Windows™ 7, Vista™ and XP™.
• Eclipse litetouch Keyboard
Sharing the majority of features of its wireless variant, the Eclipse litetouch Keyboard has been designed specifically for desktop operation. With its metal finish, top cabinet and quiettouch™ low profile backlit scissor keys; the Eclipse litetouch Keyboard is an eye-catching addition to any office or study. With the same touch-sensitive LCD 3-in-1 touch panel as found on the Wireless litetouch Keyboard, users can access media, surf the internet and perform office tasks at a touch of a button. Assignable MyEclispe keys combine with touch sensitive brightness and volume controls, allowing for a powerful and highly adaptive user experience. The litetouch Keyboard is compatible with Windows™ 7, Vista™ and XP™.
• Eclipse mobilemouse™
Designed specifically for consumers on-the-go, the Eclipse mobilemouse features impressive technology and sophisticated good looks. Robust in construction, the mobilemouse uses premium hard-wearing materials with a die cast frame, ensuring that the mouse will stand up to the most demanding of commuter or business use. The low profile Scroll Ball allows for 4 way 360° scrolling, and the 1600dpi laser technology ensures smooth operation on a variety of surfaces. Fully wireless, the mobilemouse utilizes 2.4GHz technology and a‘nano-dongle’ for an unobtrusive appearance and rock solid connection at all times.
Complete with a protective Carry Case and fully Mac® compatible, the Eclipse mobilemouse is ready for work whenever or wherever you are. The mobilemouse is compatible with Windows™ 7, Vista™ and XP™.
All products listed above can be viewed and pre-ordered now at Amazon.com
For further information please contact:
Alex Verrey: Global PR&Communications Manager
t. +44 (0) 1908 336 538
Michael Greco: Vice President of Marketing
Stewart Halpern: Chief Financial Officer
t. +1-619-321 3550
Joseph Jaffoni, Norberto Aja and Jim Leahy
Jaffoni and Collins Incorporated
About Mad Catz Interactive, Inc.
Mad Catz is a global leader in providing innovative peripherals for the interactive entertainment industry. Mad Catz designs and markets accessories for videogame systems and publishes videogame software, including the industry-leading GameShark videogame enhancements, under its Mad Catz, GameShark and Joytech brands. Mad Catz also designs and markets mice, keyboards, headsets, PC gaming controllers and other PC peripherals through its Saitek and Cyborg brands, and manufactures and markets proprietary portable earphones under its AirDrives brand. Mad Catz distributes its products through most of the leading retailers offering interactive entertainment products across North America and Europe, and is increasing its distribution reach in Asia. For additional information please go to www.madcatz.com, as well as www.gameshark.com, www.airdrives.com and www.saitek.com.
Amazon.com, Inc. (NASDAQ:AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music&Games; Digital Downloads; Electronics&Computers; Home&Garden; Toys, Kids&Baby; Grocery; Apparel, Shoes&Jewelry; Health&Beauty; Sports&Outdoors; and Tools, Auto&Industrial. Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business. Kindle and Kindle DX are the revolutionary portable readers that wirelessly download books, magazines, newspapers, blogs and personal documents to a crisp, high-resolution electronic ink display that looks and reads like real paper. Kindle and Kindle DX utilize the same 3G wireless technology as advanced cell phones, so users never need to hunt for a Wi-Fi hotspot. Kindle is the #1 bestselling product across the millions of items sold on Amazon.
Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, and www.amazon.cn. As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.
Safe Harbor for Forward Looking Statements: This press release contains forward-looking statements about the Company's business prospects that involve substantial risks and uncertainties. The Company assumes no obligation to update the forward-looking statements contained in this press release as a result of new information or future events or developments. You can identify these statements by the fact that they use words such as "anticipate," "estimate," "expect," "project," "intend," "should," "plan," "goal," "believe," and other words and terms of similar meaning in connection with any discussion of future operating or financial performance. Among the factors that could cause actual results to differ materially are the following: the ability to maintain or renew the Company's licenses; competitive developments affecting the Company's current products; first party price reductions; the ability to successfully market both new and existing products domestically and internationally; difficulties or delays in manufacturing; or a downturn in the market or industry. A further list and description of these risks, uncertainties and other matters can be found in the Company's reports filed with the Securities and Exchange Commission and the Canadian Securities Administrators