MEDIA ALERT: Enjoy a Mobile Feast with SEGA’s Early Bird Sale!

SAN FRANCISCO & LONDON - November 22, 2011

SEGA® of America, Inc. and SEGA® Europe Ltd. today announced some tasty new deals for a whopping 13 of their titles on the App Store, including three installments of Super Monkey Ball™ and the classic Sonic The Hedgehog™! Stuff your iPhone®, iPad®, or iPod® Touch with delicious deals from 50% to 80% off!

The SEGA’s Early Bird Sale starts today and lasts until November 28. Visit the iTunes® App Store at http://www.itunes.com/appstore to stuff your iPhone®, iPad®, or iPod® Touch with fun games starting at only $0.99!

Sale-priced titles include:

Sonic Spinball™ for $0.99/£0.69/€0.79

      (was $1.99/£1.49/€1.59/AUD$1.99)

Sonic the Hedgehog 4™: Episode 1 for $2.99/£1.99/€2.39

     (was $4.99/ £2.99/ €3.99/AUD$5.49)

Altered Beast™ for $0.99/£0.69/€0.79

     (was $2.99/£1.99/€2.39/AUD$2.99)

Super Monkey Ball 2™: Sakura Edition for iPad® for $0.99/£0.69/€0.79

     (was $4.99/ £2.99/ €3.99/AUD$5.49)

In addition, Windows Phone users can enjoy a special holiday price on Sonic the Hedgehog 4: Episode I. From today through November 28, Windows Phone fans will be able to enjoy the tasty goodness of a $4.99 sale (was $6.99)!

For more information about the SEGA Early Bird Sale on the App Store, visit the official SEGA blog at http://blogs.sega.com. For more news, follow SEGA on Twitter @SEGA or “like” us on Facebook.

About SEGA® of America, Inc.

SEGA® of America, Inc. is the American arm of Tokyo, Japan-based SEGA® Corporation, a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. SEGA of America’s Web site is located at www.sega.com.

About SEGA® Europe Ltd.

SEGA® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA® Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company develops and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. SEGA’s global website site is located at www.sega.com.

David Martinez, TriplePoint for SEGA of America, Inc.

415-955-8500

sega@triplepointpr.com


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