Mick Bobroff of Ernst&Young LLP to Keynote Digital Media Law Conference in San Francisco on April 29

SAN FRANCISCO - April 14, 2010

TriplePoint, the leading agency serving the interactive entertainment and digital lifestyle industries, today announced new speakers for the Digital Media Law Conference in San Francisco. The conference will commence with keynote speaker Mick Bobroff, partner in Ernst&Young’s Northern California Technology practice, examining revenue recognition models for the sale of virtual goods. Featured panels throughout the afternoon will prepare business leaders for new challenges and developing legal concerns in the digital media space. The Digital Media Law Conference will be held on April 29, 2010 from 12:00pm until 6:30pm PDT at the Commonwealth Club. To register for the event, please visit http://digitalmedialawconference.eventbrite.com.

“As the virtual goods model has gained significant traction in the US, it is increasingly important to grow awareness of how this model affects the accounting framework of a business,” said Bobroff.“At the Digital Media Law Conference, I will present on the key concepts and practical implications of recognizing revenue from virtual item sales, which will provide attendees with actionable insights for their business.”

In addition to virtual goods revenue recognition, speakers will address a range of vital topics at the Digital Media Law Conference, such as intellectual property, digital music licensing and consumer privacy. New speakers will join the following panel discussions:

• Dan Rogers of Ambition Production and Management, Sean F. Kane, Esq. of Kane&Associates LLC, Howard Bliss of Union Entertainment, and Victoria Libin of Viacom (MTV Networks) will join the panel“Best Practices for Protecting Your IP”

• Annie Lin of The Rights Workshop and Ned Hearn of Law Offices of Edward R. Hearn will lead the panel“Old Models, New Media: Rethinking Music Licensing in the Digital Era”

• Gabriel M. Ramsey of Orrick will join a panel discussion on liability and risk associated with operating games and applications on externally operated platforms

For more information on the Digital Media Law Conference, please visit http://digitalmedialawconference.com.

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About the Digital Media Law Conference

The Digital Media Law Conference is a one-day forum that brings together legal experts, business executives, and entrepreneurs to discuss emerging legal issues in the digital media space. The explosive growth of social networks and online gaming communities, advances in mobile technology and the establishment of virtual economies have expanded the digital media marketplace to encompass a wider audience of consumers and transformed business models. It is essential for legal experts and business leaders to collaborate on these new developments in order to both benefit from the opportunities and prepare for the challenges that these changes introduce. For more information, please visit www.digitalmedialawconference.com.

About TriplePoint

TriplePoint is the leading agency serving the interactive entertainment and digital lifestyle industries. We have offices in San Francisco, New York and Los Angeles, and collaborate with partner agencies around the world to provide international service. Founded in 2002 as Kohnke Communications by Erica Kohnke Kain, the agency has grown to be the market leader in public relations, marketing, business development, and product consulting within the games and digital media market. TriplePoint is the partner for those committed to success within the growing interactive entertainment and connected lifestyle segments. For more information, check out www.triplepointpr.com.

Kate Pietrelli, TriplePoint

415-955-8500

katep@triplepointpr.com


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