Mountain Dew Energy fuels gamers with an explosive partnership with Halo 4

11 th October 2012

They say good things in life come in pairs and they’re right! Particularly when it comes to an awesome new partnership between Mountain Dew Energy and one of the biggest video games of 2012, Halo 4.  Mountain Dew Energy has teamed up with Halo 4 to offer an exclusive on-pack promotion in the UK for the eagerly anticipated new game, which launches exclusively on Xbox 360 on November 6 th. 

This not to be missed competition can be found on the specially marked 500ml & 1L Mountain Dew packs, including a limited edition flavour: ‘Game Fuel’.   Entrants will have the chance to win one of four, all expenses paid, behind-the-scenes trips for two to the Halo 4 studio in Seattle, USA. In addition, there are also 40 copies of Halo 4 & 140 exclusive Spartan Avatar Armour to be won every day! Each promotional Dew pack will carry an individual code for consumers to register at www.mountaindewenergy.co.uk to be in with a chance of winning this Halo loot!

As part of this new partnership, Mountain Dew are also offering 5 lucky UK fans the chance to become one of the first people skip the queue to get their hands on their copy of Halo 4 at the game’s midnight launch on November 5th. Winners won’t have to worry about queuing for hours and will instead experience VIP treatment, as well as be able to level-up in the game’s multiplayer mode before anyone else in the UK.   Those 5 winners will then battle it out for the chance to win a trip for two to the Halo 4 HQ in Seattle! For more information on this opportunity visit facebook.com/MountainDewUK 

As one of the biggest video game franchises in history, the Halo series has sold more than 43 million games worldwide to date, generating nearly $3 billion in total franchise sales. Featuring the return of the iconic Master Chief, Halo 4 marks the beginning of a new saga in the blockbuster franchise that has shaped entertainment history and defined a generation of gamers. The game is now available for pre-order in three distinct editions: the standard edition (£49.99 ERP), the Limited Collector’s Edition (£69.99 ERP) and the Xbox 360 Limited Edition Halo 4 console bundle (£269.99 ERP) – please visit http://www.xbox.com/Halo-4 for more details and pre-order incentives.

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