Nexon America saw revenue jump more than 36 percent in the third quarter amid the economic downtown, a sign customers are enthusiastic about the company’s slate of high-quality games and new content.
Underlining the success of the third quarter were revenue numbers for September, which jumped 44 percent, compared to September 2008. This goes along with the company’s growth trend during this past summer when Nexon America’s revenues grew 35 percent in July and 32 percent in August compared to the same time frame last year.
“We are on the verge of having a very strong year,” said Daniel Kim, Nexon America’s CEO.“It’s a testament to the quality and accessibility of our free-to-play games and the amount of new content we have been delivering to our customers. Our hard work has earned us a level of loyalty among our player base that cannot be matched.”
Kim added that the positive revenue numbers reflect the activity of Nexon’s games -- MapleStory, Combat Arms, and Mabinogi -- which have all been in service for more than a year. Combat Arms, the most recent addition to Nexon’s service, launched October 1, 2008.
“Increasing our revenues without having added any new games to the company’s portfolio for more than a year tells me that we are on the right track,” Kim said.“Dungeon Fighter Online is just ramping up, so no revenues generated by that game are reflected in the outstanding third quarter we’ve had.”
The positive growth comes amid an exciting time for Nexon America. Last week, Dungeon Fighter Online opened its item shop, allowing players to purchase in-game items. The game is still in an open beta stage and the official launch of Dungeon Fighter Online will be announced later. Additionally, the company is preparing beta testing later this year for BlockParty.com, its new game portal/social network site.
ABOUT NEXON AMERICA INC.
Nexon America Inc. is the North American publishing arm of Nexon Group, a pioneer of interactive entertainment software and the world's leader in massively multiplayer online games. Based in Los Angeles, Nexon America was founded in 2005 to bring the best of online entertainment to the North American audience. The company's growing library of titles includes the world famous franchise MapleStory, the new fantasy life of Mabinogi, the fast-paced, first-person shooter Combat Arms and the soon to be released action-adventure game, Dungeon Fighter Online. The foundation of all Nexon America titles is the item selling business model, in which users access the full game for free and can later opt to pay for game enhancements.