No need to dig deep...victory can be yours for just£9.99!

For immediate release

October 2007 - Atten-shuuun! Raise the flag and hang out the bunting...Focus Multimedia has performed a truly heroic feat by bringing the ultimate World War II first person shooter (FPS) to its best-selling range of PC budget software.

Known for its attention to detail, compelling story and squad-based action, Ubisoft's Brothers in Arms Earned in Blood™ is a benchmark for military games. In what is quite possibly the military coup of the year, this enthrallingly realistic game has joined Focus Multimedia's Essential range of high quality£9.99 titles.

Brothers in Arms Earned in Blood™ adds new features and builds upon the elements that made Brothers in Arms Road to Hill 30™ a runaway success. Brothers in Arms® features a new single-player narrative, new multiplayer missions, the all-new online cooperative-style Skirmish mode, and new weapons and vehicles.

The sky is the limit for the latest Brothers in Arms® game. Improved AI means you’ll be challenged and tested, so make sure you and your team are up to it!

New single-player narrative takes you beyond Hill 30: It will be up to you and your squad to defeat the last enemy bastions and bring freedom to Normandy.

In the brand new cooperative multiplayer mode you take on the enemy with a friend by your side. Work together and utilize each other's squads or face certain death.

The game features an all-new Skirmish mode that allows players to take a tour of duty through a series of authentic and increasingly difficult custom combat missions.

Once again playing close attention to accuracy and detail, Gearbox Software has recreated features with the help of author, historian and Airborne Ranger Col. John Antal, using thousands of official photos, maps, After-Action Reports and eyewitness accounts, so you can be sure the action you’re taking part in is as close to the real thing as possible.

Craig Johnson, managing director of Focus Multimedia, commented:“I’m delighted to be adding the second Brothers in Arms® title to our range. Road To Hill 30 has been an extremely popular game, and I’m sure fans of the franchise will be delighted that the sequel is also now available at a must-have price.”

Brothers in Arms® Earned in Blood is available now for a suggested retail price of£9.99 including VAT, and can be purchased from all good retail outlets of PC software. This product, and the rest of Focus Multimedia’s range, is available to purchase direct from www.focusmm.co.uk.

About Focus Multimedia

Focus Multimedia is the UK’s market-leading PC budget software publisher (Source: ChartTrack Annual Sales Report, 2006), publishing high quality, affordable titles for all the family. Focus’ titles are synonymous with quality, choice and value and have defined the standard for value software retailing below£10. With a complete range of over 400 titles, Focus delivers high quality entertainment for all age groups and interests.

About Ubisoft

Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified line-up of products and partnerships. Ubisoft has offices in 23 countries and sales in more than 50 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. Ubisoft generated sales of 680 million Euros for the 2006-07 fiscal year. To learn more, please visit www.ubisoftgroup.com.

© 2005 Ubisoft Entertainment. All rights reserved. Brothers In Arms Earned In Blood is a trademark of Gearbox Software and is used under license. Ubisoft, Ubi.com and the Ubisoft logo are trademarks of Ubisoft Entertainment in the U.S. and/or other countries. Gearbox Software and the Gearbox logo are registered trademarks of Gearbox Software, LLC.

For further information please contact:

Lucy Felthouse– PR&Marketing Executive

E-mail: l.felthouse@focusmm.co.uk

Tel: +44 (0)1889 570156

Web: http://www.focusmm.co.uk


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.