Friday 18th July/... To celebrate the launch of Guitar Hero: On Tour for Nintendo DS, videogame publisher Activision took to the streets to demonstrate the music-making game in the heart of London.
Members of the public were invited to entertain passers-by at Covent Garden, London’s home of busking, with renditions of rock hits by No Doubt, Ozzy Osbourne, Bloc Party, Jet and Maroon 5.
In an area of Covent Garden Market more used to hosting jugglers, mime artists and other diablo entertainers, those passing through the tourist hotspot were alternately impressed or bemused depending on their understanding of the technology.
Guitar Hero: On Tour is released in the UK today for Nintendo DS. It is the first time the world’s biggest franchise has appeared on a handheld games console, and comes with a unique guitar grip peripheral.