Playcaso launches Slice The Ice with indie developer Fancy Factory

Mumbai based publisher Playcaso, which had recently launched its global publishing program aimed at helping indie developers today launched one of the first titles under the program – Slice The Ice.

Developed by Germany based developer Fancy Factory, Slice The Ice is a casual, puzzle based game featuring Scrappy, the blue polar weasel who is on a quest to recover his collection of yellow rubber ducks, which have got scattered across the north pole, by slicing through icy levels. Spread across 5 different worlds and 100 challenging levels, the game has puzzles to solve with fun and innovative gameplay mechanics.

“Slice The Ice is a fun puzzle game which will delight gamers across the world. The pick-up-and-play simplicity of the game alongwith the challenging levels as one progresses in the game makes this an ideal time-killer.” said Ninad Chhaya, COO – Playcaso, speaking about the game. “This is the first game through our association with Fancy Factory and we are looking at a long term association with them.” said Ninad speaking about their association with Fancy Factory.

“Playcaso has been involved in the production of Slice The Ice right from the early stages and have added a lot of value to the game” said Axel Friedrich, Founder and CEO of Fancy Factory. “Unlike many other publishers out there, Playcaso goes the extra mile right from being involved in the game design to implementing the finer nuances of gameplay and game balance as well as being actively involved in the post-production phase all of which play an important role in making a world class product.”

Slice the Ice, is a casual, physics based fun game from Fancy Factory and aims to excite players all over the world. It uses some of iTunes’ latest features like in-app purchases, iCloud etc and comes as a universal build for all iOS 5.0 compatible devices. The game will soon be launched for iPhone5 as well.

Slice the Ice has been launched on the Apple App Store as a freemium game and can be downloaded from .

The publishers plan to launch it on Android and other mobile platforms subsequently in a phased manner.


About Playcaso

Playcaso is a multi-platform casual, social gaming company focused on publishing games across smartphones, tablets and other connected devices. With a core team of experienced gaming professionals at its helm, Playcaso has its development base in Mumbai (India) and works with a network of developers globally, skilled in developing casual and premium AAA titles. As a part of its publishing program, through which it provides production support and marketing funds to help polish and promote the games effectively, Playcaso also works with developers across the globe to publish fun and innovative games under the Playcaso brand.

Playcaso has been incubated by Nazara Technologies Pvt. Ltd., a leading publisher of mobile games in India, Middle East and other emerging markets.

For more information on Playcaso please send an email to

About Fancy FactoryFancy Factory is a German game development company, located nearby Erfurt, Germany, developing games primarily for Apple’s platforms like the iPhone, iPad and Mac. It was founded by Axel Friedrich in 2009 shortly after Apple’s App Store opened. Its focus is primarily on the development of high quality, casual game titles.

For more information about Fancy Factory please visit or their Facebook site

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