CARLSBAD, Calif., October 5, 2012– Playdek, a leading mobile video game publisher, today announced its new partnership with Looney Labs and their first title together: Fluxx

Looney Labs’ goal is to create fun, which they have achieved with the popular game, Fluxx! A simple, yet engaging game that has sold nearly a million copies, Fluxx features ever-changing rules as the players introduce New Rule cards during their turn! Even the object of the game will change during play, as players swap out one Goal card for another.

Fluxx is an amazingly accessible and fun game with a light-hearted and ever-changing strategic challenge,” said Joel Goodman, CEO, Playdek. “Looney Labs’ new version of Fluxx, now available in Target stores, hits it out of the park, and Playdek is happy to be bringing Fluxx to mobile devices.”

About Playdek, Inc.

Located in Carlsbad, CA, Playdek is a premier developer, publisher and platform for the world’s best tabletop gaming. Playdek has won numerous awards, including “Game of the Year” for its iOS version of Ascension: Chronicle of the Godslayer . 

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About Looney Labs:

Based in College Park, MD, Looney Labs is a game company whose mission is to create fun by developing enjoyable, innovative and attractive parlor games. Looney Labs has developed several popular games including the Fluxx series, IceDice and many others. The Looneys believe that one of the most important things they create is the fun people have while playing their games. For more information, please visit or

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