Runaway - New Game Studio Launched to Focus on Meaningful Games for Social Networks

DUNEDIN, New Zealand, April 8, 2010 - Runaway, a new game studio and self-publisher of meaningful online games for social networks, was announced today. Headed by industry veteran Tim Nixon, Runaway is currently working on its first title, Flutter, for Facebook and other social media platforms. Set in the Amazon Rainforest, Flutter gives players the opportunity to experience the spectacular lifecycle of tropical butterflies and explore one of the most bio-diverse regions of our planet.

“Our team is dedicated to creating stand-out social game experiences,” says Runaway director Tim Nixon.“We've put a lot of time into crafting a world and style that will not only appeal to mass audiences, but give a sense of purpose and meaning to their play through the games attachment to an incredible real world environment that is under a very real threat.”

The game’s distinct visual style can be viewed at this teaser trailer: http://www.runawayplay.com/2010/03/first-teaser-trailer

About Flutter

In Flutter you explore the rainforest as a butterfly, build your collection and breed more butterflies. You get to nurture an ecosystem of flora and fauna, creating a bustling, colorful grove for your friends to explore

Flutter also features:

A new bi-monthly chapter, introducing new species, plants, decorations, challenges, and which expands the story of the forest Beta is to go live in May– Runaway is looking for testers, so sign up on the company’s Facebook page: http://www.facebook.com/runawayplay

About Runaway

Founded in 2009, Runaway is based in Dunedin, New Zealand and focused on creating and self-publishing meaningful games for social networks. A division of one of the world’s largest documentary film making companies, NHNZ, Runaway produces original social game experiences inspired by the incredible world around us. Visit Runaway online at: http://www.runawayplay.com


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