London, Thursday 11th October 2012: Sony Computer Entertainment UK has announced that cumulative sales of the PlayStation®3 (PS3™) have surpassed 5 million units in the UK*.
The iconic PlayStation 3, first brought to the UK & Europe in 2007, offering gaming and entertainment enthusiasts unparalleled power and cutting edge technology, being the only console that could deliver true high-definition content via its innovative Blu-ray drive. This milestone coincides with the launch of the recently re-designed, smaller and lighter PS3, which has had its internal volume and weight reduced by more than half compared to the very first 60GB model.
Available as a 500GB or 12GB family-friendly model (launching October 12th), what the console now lacks in size, it makes up for in entertainment offerings, across film, catch up TV services, music and of course, video gaming the whole family can enjoy.
Commenting on the UK sales landmark, Fergal Gara (VP and Managing Director UK & Ireland) said “This is another historic moment for the PlayStation brand, and something I’m incredibly proud of. I’d like to thank all our consumers, retailers and 3rd party partners for helping us achieve this figure, and look forward to continued success.”
With an extensive software line-up, PlayStation will have something for everyone this Christmas. From the truly magical and innovative Wonderbook™: Book of Spells, featuring new and original writing from J.K. Rowling, to multi-million selling blockbusters such as Call of Duty: Black Ops 2 (Activision Publishing, Inc.), Assassin’s Creed III (Ubisoft Entertainment.), FIFA 13 (Electronic Arts Inc.), and PlayStation® All-Stars Battle Royale.
Now has never been a better time to own a PlayStation 3, whether you’re one of the 5 million existing owners, or are thinking about stepping into the world of PlayStation for the first time.
For more information and assets, please visit www.scee-press.com.
* The number of retail sales to customers confirmed by GfK Chart-Track
About Sony Computer Entertainment Europe Ltd
Sony Computer Entertainment Europe (SCEE), based in London, is responsible for the distribution, marketing and sales of PlayStation®3, PlayStation®Vita, PlayStation®2, PSP™ (PlayStation®Portable) and PlayStation®Network software and hardware in 109 territories across Europe, the Middle East, Africa and Oceania. SCEE also develops, publishes, markets and distributes entertainment software for these formats, and manages the third party licensing programs for the formats in these territories.
PlayStation, the PlayStation logo are registered trademarks of Sony Computer Entertainment Inc. PS3 and PSP are trademarks of Sony Computer Entertainment Inc. All other trademarks are property of their respective owners.