Graeme Swann (Cricket), Amy Williams (Skeleton), Louis Smith (Gymnastics), and Darius Knight (Table Tennis) to Compete for Gold at the Kinect Sports Superstars Event
LONDON– 7 APRIL– Some of the UK’s biggest sports legends and 2012 hopefuls are set to face-off in a friendly competition for bragging rights and gold medals at the Kinect Sports Superstars event on the 14 th April. Captains Graeme Swann (cricket) and Amy Williams (skeleton) will lead their teams, with Louis Smith (gymnastics) and Darius Knight (table tennis), to sporting glory as they compete against one another on beach volleyball, boxing, table tennis and track and field on Kinect Sports– all for the thrill of sport.
Kinect Sports, a recent BAFTA Best Family Game award winner from Rare Ltd., turns any living room into a world-class stadium, football pitch or track-and-field arena. Simple, intuitive and instantly fun, the Kinect for Xbox 360 exclusive title is the first full-body, controller-free sports game. It delivers the ultimate party experience with six different individual and team-based events: track and field, football, beach volleyball, boxing, table tennis and bowling. Physically compete with friends in the same living room and over Xbox LIVE– no matter your athletic skills. Just kick, spike, run and jump your way to sporting glory.
In addition to the bespoke event, the Kinect Sports superstars will be issuing a call to action to athletes of all ages to make history on Saturday 23 rd April. On this day at 18:00pm, sprinters from the UK and worldwide can represent their nation by taking part in the largest 100m sprint Guinness World Record attempt on Xbox LIVE and Kinect Sports. Compare your fastest time to that of Graeme, Amy, Louis and Darius– and see if you can set your own 100m dash world record.
The history-making moment is taking place during‘Xbox Nations’, when all Xbox LIVE members can access the service for free for the entire Easter weekend. Xbox will be awarding prizes and unlocking Gold member benefits and a world of movies, music, multiplayer gaming and more on Xbox LIVE from Thursday 21 April to Monday 25 April. Transform your living room into a cinema, listen to the latest hot music, or Video Chat with Kinect, for the entire family to enjoy together.
The revolutionary Kinect for Xbox 360 lets everyone experience games and entertainment, no controller required. Kinect has been named by Guinness World Records as the Fastest Selling Consumer Electronics Device, by selling eight million units in its first 60 days. To date, Kinect for Xbox 360 has sold more than 10 million units worldwide and there are more than 20 Kinect games available.
EDITOR’S NOTE: Limited media interviews with Graeme Swann, Amy Williams, Louis Smith and Darius Knight are available at the event. Please contact JCPR for inquiries.
For consumer media inquiries:
Rebecca Rippin / 020 3047 4018 / firstname.lastname@example.org
Baz Singh / 020 3047 4024 / email@example.com
For specialist media enquiries:
Kinect for Xbox 360 brings games and entertainment to life in extraordinary new ways— no controller required. Simple to use and fun to play, Kinect for Xbox 360 allows owners to jump into Kinect-enabled games for any type of play, and the Kinect Hub puts your favourite movies and TV programs, music, live sports, and social networks all in one place. The Kinect sensor recognizes you, responds to your gestures, listens to your voice and works with every Xbox 360 console (175 MB of memory required). More information about Kinect for Xbox 360 can be found at http://www.xbox.com/kinect.
About Xbox 360
Xbox 360 is a premier home entertainment and video game system. With the addition of Kinect, Xbox 360 forever transforms social gaming and entertainment with a whole new way to play— no controller required. Xbox 360 is also home to the best and broadest games as well as the largest on-demand library of music, standard- and high-definition movies, TV shows and digital games, all in one place. The entertainment centre of the living room, Xbox 360 blends unbeatable content with the leading social network of 30 million Xbox LIVE members to create a limitless entertainment experience that can be shared at home or across the globe. More information about Xbox 360 can be found online at http://www.xbox.com.
Founded in 1975, Microsoft (Nasdaq“MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.